Charlie Sheen’s Guide To Shreveport Small Business Marketing

Posted on October 25, 2014October 25, 2014 by Antonio Coleman

My name is Antonio Coleman, the owner of the Coleman Marketing Group LLC, and the creator of this awesome small business marketing website. I’m writing this today just to reach out to those Shreveport businesses that are trying to grow their business in this great community.

For over 15 years now I’ve been helping thousands of people, and businesses across the world implement targeted marketing strategies that bring results. So today for the thousands of small businesses in Shreveport, La, I want to just share a few things you can be doing today to standout from the crowd.

Shreveport Marketing Strategy #1

First, what I tell all of my clients is that we must know our market, and know who our competitors are. You see, there is no way in the world you can dominate your local market not knowing who you’re competing with.

Finding the local competitors you must…

Do a Google search for example: “Shreveport Real Estate” skim the first 10 pages to see who has websites and profiles, and record them in a spread sheet.
Look over the newspaper to see who is advertising, and record them also in your spread sheet.

By doing this over a certain period of time, you should have a good understanding of who your competitors are, and what they’re doing on the marketing and advertising side.

Shreveport Marketing Strategy #2

This strategy is the most neglected marketing tactic that nearly 99% of Shreveport small businesses fail to do. They simply don’t go out, and build that online presence for their business. Here at the bottom of the page, I’m going to give you a free Shreveport Local Marketing Guide that you can follow to explain this process in detail.

Just know that you need your business to be found on every type of platform imaginable. When potential clients Google, “Shreveport Ice Cream Shops,” I hope that you did your work on building your online profiles to be found no matter what people type in. If not then you’re missing out on a lot of customers by crossing your fingers hoping that people walk through the doors.

Watch this video, it breaks it down even more.

Shreveport Marketing Strategy #3

Start a blog centered around your business no matter the industry you’re in. Hear me out. Content is everything when it comes to growing your business if it’s offline. Believe it or not, people are searching for your business online, so you need content that can be found.

No matter if you have a…

Mechanic Shop
Antique Store
Real Estate Company
Discount Store
Lawn Care Services
etc..

You might be thinking who in the world would be online searching for these things? “Everyone” So you can start a simple cheap website, and start posting things every other day or so. This will start to build content in the search engines that will be found by thousands.

Shreveport Marketing Strategy #4

One of the most powerful ways of marketing your business for free in Shreveport, La, because of the low competition level, is video marketing. You know about YouTube, which is the #2 search engine in the world, and yes they’re a search engine.

All of my clients across the world were introduced into video marketing by me. None of them even knew it was possible to use video as a way to dominate their local market. What you can do is create a short but simple video for your business, and get it posted on your YouTube channel.

For Example: Let’s say that you have a tanning bed salon in Shreveport, La

What we will have to do is create a simple video surrounding your company name, and the keyword people will type in to find a tanning bed salon in Shreveport. The title of the video would be like this so that the search engine will place it right, and for the thousands of people who Google this to be able to find you.

Shreveport Tanning Salon | ABC Tanning House 318-123-4567

Now, having a title like this will force the search engines to have you come up whether it’s on the 1^st, 2^nd or even 3^rd page depending upon the SEO for that video. Plus, what people will see is your company name and phone number in the title.

Heck, sometimes people won’t even look at the video, they will just call the number because it’s there on the page. So you have to think about if it wasn’t there, then who else would be getting that business? Just something to think about.

Shreveport Marketing Strategy #5

One of the most unforgettable ways to market your business that too many small business just don’t do, is the tactic of giving something away “of value.” Now some businesses get this confused saying that they give away a pen, sucker or something that the customer cares less about.

You want to give out something that makes them say WOOOOOW. If you do this, then two things will happen for your business:

They will love you to death and start coming more often, because they see the value that you put into your business and customers.
They will go out and tell more people about your business, which will get more people to Google your business, and come in to take advantage of your great service and giveaways.

You see that, I said that they will Google your business. This is not always the case, but in most situations it is the first thing that people do before doing business with anyone. Remember what I said earlier about having that online presence, so that when people Google your business, they will be able to find great content from you “if you have a website.”

The Take Away

What I just listed above is not even the tip of the iceberg of marketing your business. These are just the first things that I stress for my clients for us to do from day one to get them on the right page. Honestly, doing the above strategies is enough to get you 10x as much exposure as the other local businesses in your city.

No one else is doing this, so if you have a small business in Shreveport, La, I say to think about taking it to an all new level. It doesn’t call for spending more money, which is what a lot of my clients thought when they first started working with me.

I told all of my clients that it’s my job to help you save money…not to spend money. You could just imagine the silence in their voices thinking how in the world can I make money by helping them for free.

But what I explain to them is that, we think outside of the box when spending money on things that hits home-runs in marketing. Doing it this way, they’re getting more bang for whatever buck they’re spending with me or on advertising.

My passion runs real deep for the Shreveport- Bossier City area, so what I’m going to do is give you all a free copy of my 31 tips of dominating Shreveport-Bossier City area. This is a well read guide by thousands of people across the world, so I hope that you take advantage of it.

Thanks for reading, and please share this page with other fellow business owners.

The 6 Biggest Mistakes Shreveport-Bossier City Advertising Agencies Can Easily Avoid

Posted on October 23, 2014 by Antonio Coleman

Hi Shreveport-Bossier City,

My name is Antonio Coleman, proud owner of one of the top marketing companies in the world right here on the outside of Shreveport-Bossier City. I’m writing this today to touch on the Shreveport-Bossier City advertising agencies who are missing out on a few things in this marketing world of ours.

First, I would like to say that for over 15 years now, I’ve been dominating the online world from SEO, Email marketing, local marketing, website design, product creation, writing books, networking, to just simply helping thousands of people across the world grow their business to the massive.

No matter if a potential client called me from New York asking for help growing his real estate investing company, to the guy name Jayde in Kansas City wanting to know how to get his BBQ business off the ground.

I’ve seen and done it all in this world of marketing, so now I feel as though it’s time to help those right here in my back yard. So what I did is that I Googled, “Shreveport Advertising Agencies.” What I found on the front page was a number of just national profile listings, and a hand full of local Shreveport-Bossier City advertising and marketing agencies.

So I Researched

Man, if you ever work with me, then you will know that I’m one of those guys who is crazy about the research and the numbers. I’m a big believer in dominating my local market when it comes to being the #1 business in my niche.

First, before getting into the content on Shreveport-Bossier City Advertising Agencies, I want to say that I love our local market here in Shreveport-Bossier. We have great people here, and most importantly, awesome small business owners such as the ones that I’m going to speak about here in a moment.

Just to let you know how much I care about this area, I’m writing for the top real estate investing website in the world right about now only on the marketing side of real estate. I have thousands of readers every Tuesday that are tuned in to the blog to read what I have to say about real estate marketing.

I’m doing a series of posts that walk people through dominating your local real estate market with creative marketing tactics. Guess what? I’m using Shreveport, La as an example of what I would do if I owned a real estate company here.

Check Out My Blogging Profile BiggerPockets..oh yea this website gets about 2 million visitors per month. Wooooooooow….

Working Together in this Market

I did my research on the internet for our given marketing, and found a list of local advertising/marketing companies that I would like to partner with possibly. First, I would like to say that I really don’t have to, but I want to be able to work with all of the great companies in the Shreveport-Bossier City area.

The way of doing that from my years of experience is through networking, and piggybacking off of someone’s clientele, database and etc. The old saying is that there is power in numbers, and the companies I’m listing below are just a few that I’m looking to do business with.

Legrand And Associates
Gremillion & Pou
Ocean Marketing Group
Williams Creative Group
Carey Brown Media
Kalmbach Smith Meadows
Gorilla Design Studio
Shipp Media & Marketing LLC

[Tweet “The 6 Biggest Mistakes Shreveport-Bossier City Advertising Agencies Can Easily Avoid”]

Now, some may choose to do business with me, and others may turn their back on me thinking that I’m no competition to them. No matter what, my goal is to help every single one of these companies provide another great avenue of marketing for their current and future clients.

I’m even looking to bring all of these companies together, and put together one of the most talked about local marketing workshops ever in north Louisiana. Oh yea, my goal is to bring in those thousands of businesses in our surrounding area, and educate them on all parts of marketing. What I want to do is give away as much free information as possible to those who want to dominate that real estate industry, or that tanning salon marketing right here in Shreveport-Bossier.

Educating business owners is what you have to do if you want to bring them on as clients. Believe me, I’ve been doing this for years and this is the reason why I have tons of clients all across the world who love my services, and are leading the way in their local city of domination.

Coming Home

Now is the time to really take this to an all new level by first reaching out to the already established advertising/marketing companies. First before I get into what I have to offer to you, I would like to go over the research that I found on most of all our local advertising/marketing companies in Shreveport-Bossier City.

Just to let you know, I’m friends with some of the top marketing guys in the world. If I start naming them, it may take up mostly all of this article. But, what I’m trying to say is that I’ve done and seen it all when it comes to marketing online and offline. There is no industry that I can’t dominate. “Even this one.”

Al I have to do is come up with the marketing game plan, which is completely easy to do since I’ve done the research on the companies that are already here. I know that what your guys are offering versus the things that I’m doing for my clients, are pretty much like day and night…let me explain.

First, I did keyword research on “Shreveport Advertising Agencies,” which I came across the companies listed above from page 1 to 3. I did this search because if I was looking for a company to help grow my business in this city, then I would Google that term.

So, I compiled the list of sites, and carefully took about 2 minutes each to scan over their websites. Yea, I only need about two minutes because I’ve built and seen so many websites since 1999, that I know exactly what to look for to analyze any website’s functionality.

Horrible SEO

I’m not going to name which sites that have horrible on page SEO, so don’t look for me to say that. I’m just here to point out something that I think needs to be changed if they don’t want me to out rank them.

Many of the sites titles were not locally targeted to this given market. I even saw one that had a title of their website as the URL. What I saw really had me confused, because this same company, if I’m not mistaken, was offering website design. I didn’t get that one. I really didn’t.

There is at least 90% of the websites that are not SEO friendly, and they’re ranking in the spot that they’re in. Plus, what makes that even more crazy is that I saw that some of them offered online marketing and search marketing.

When I see companies offering search marketing, 9 times out of 10 it’s Google Adwords.

Side Note: I was one of the first people to ever use Google Adwords back in the early 2000’s, and wrote a short book on it back then to teach people how to dominate their local market with well targeted campaigns. Ok, back to the content.

Adwords is a good program for small businesses who know how to use it. It can get really expensive if the people running your account are not doing the right research on your local market.

So overall, I found that most of the advertising/marketing companies in Shreveport-Bossier City are more centered towards promotion and advertising. I really didn’t find too many of them focusing on the marketing side of growing a business online and offline.

So, their clients have to continue to pay for advertising as long as they want to see results, which is very expensive. So, my avenue is totally opposite of the way some of theses companies do business, which is the reason why I can dominate the market in no time with a completely different approach.

What I Bring to the Table

My background is in SEO, which is the #1 way to dominate any local market. What I do is that I’m all about dominating my local market by using the power of the internet. Every time a potential client calls me, I always tell them that it’s my job to:

Save you money
Do the research
Bring you results

These are the three elements that I see so many businesses not focusing on when dealing with clients. They only want to charge them thousands of dollars with little to no results. Not me…I know that doing the right research will allow me to know how far my clients budget will take them. I do the research, and find out everything there is to know about the local competition and go out, and build my online presence 10x more stronger than them.

What I’ve done for my clients, is that I built a local marketing platform for them. It doesn’t matter what industry you’re in, my local marketing services will help you dominate no questions asked.

All of my clients get their own local marketing account, where they get monthly reports on their business when it comes to their growth online. I don’t do adwords, because it’s really not the best option for small businesses who are struggling in today’s economy.

I focus on the organic searches, which is really harder to rank in if you don’t know what you’re doing. My clients have three options of getting ranked in the search engines:

Website
Videos
Profiles

Side Note: One of the sites that I looked at above, was offering video production, which is extremely well done, so I give them an A+ on that. But, the SEO for the videos for YouTube, was extremely horrible when it comes to the title of the videos in the description.

I’m not going to name the video, but if it was done right, the client would be getting tons of calls from people wanting to buy their product. Only if the advertising/marketing company would have optimized the video right. So Sad for the client.

Back to the content…

So what is great about this is that, they’re able to see month after month of their growth in the search engines. They’re happy to be able to dominate their local market without spending tons of money on advertising. But, I can explain this process in more details if you decide to contact me.

What I do for my clients is priceless, because we all have good relationships, and just work together on grow their business to the massive. The thing is that this is just the tip of the iceberg of things that I do for my clients, are the things that I’m looking to do for Shreveport-Bossier City.

You see none of us as companies are perfect in what we do, but we do try to provide the best service possible for our clients. I know that if I can make that client happy, then they’re just going to tell more and more people about me.

Final Note

My goal is to work with all of you in this great market of ours. I can bring a lot of knowledge to the table for your clients, and plus they will love you for it. I will be sending this off to all of the businesses listed above in hopes of them contacting me, and getting together to do some partnerships.

Like I said, some will call and others will just over look this like I’m not even here. They will think that this guy is no threat to the market at all, and carry on about their day thinking that I will just disappear into the night.

Hate to tell you that I’m not going anywhere at all, for the simple fact that I’m here to work with all of you great businesses. Yea, I can go out and just start the marketing process and steal tons of business from other local advertising/marketing companies in Shreveport-Bossier City.

I’m not looking to do that unless I have to, so I hope to get a real good response from all those listed above, and any others who want to roll along. If your advertising/marketing company did 500k last year, lets shoot for 1m next year. It’s possible, you just have to know how to market where your clients continue to pay you month after month, while still getting great results.

Let’s work together on bringing new forms of marketing to the Shreveport-Bossier City area. So, contact me today so that we can set up a lunch, and go over how we can work together on helping every single business in our local market.

My contact information is at the bottom in the right hand corner.

Thanks for reading over 2,100 words

How Minden Marketing Companies Can Help You Dominate Webster Parish

Posted on October 23, 2014 by Antonio Coleman

There are not any marketing companies in Minden, La that are centered around helping you dominate your local market. To be honest, I’m the only Minden marketing company in this area that specializes in the actual process of building a business marketing from the ground up.

You see, I’m a native of Minden, La, so I understand the market from all angles. Most of the businesses in our little city need more help on growing their client and customer base. I’m here to help provide that help to the thousands of businesses in and around Webster Parish.

Here in our city of Minden, there just aren’t any well known marketing companies that have what it takes to grow businesses here. Yes, we have a few advertising places in town, but advertising is a waste of money if you don’t have the foundation setup and the right marketing plan behind it.

It’s pretty much like setting your money on fire, and watching it burn. Advertising in the newspaper is ok for the reason that you can pay to get some eye balls on your business. Sad truth about that is that most of the eye balls will not be targeted people. Over time you will just stop placing ads due to losing money.

There are a number of reasons why your advertising is not working in Minden, La, but for the most part the #1 reason is just the lack of having the right foundation setup. That foundation that I talk about all of time to my current clients, to hundreds of thousands of people who visit my website each year, is that you must have a website for your business no matter if you have the following:

[Tweet “How Minden Marketing Companies Can Help You Dominate Webster Parish”]

Snow cone Stand

Lawn care Service

Barber Shop

Beauty Shop

Donut Shop

Food Truck

Catering Businesses

and the list goes on and on..

These are just a few of hundreds, if not thousands, of businesses that people start that don’t even consider getting websites setup. Truth is that most people are just uneducated about having one, so they do without it. Not knowing that not having a website for your business, is like not having a car or mobile phone these days.

Heck, if you want to be able to compete and take your business to an all new level, it would be wise to consider getting one. If not, then you risk progressing in your business, which will later on down the road force you to close your doors.

How to Market in Minden, La

I’m one of those guys who will never send you on your way without helping in some way or another. First, I would like to say of the businesses in Minden, La is that, if you just need to talk about your business, then feel free to use the big “Free Consultation” form to the right side of the page. Just enter your contact information, and I will give you a call and we will see what needs to be done to get your business to the next level. So, contact me before your competitors do.

Next, I would like to leave you with something that I created for all of the businesses in the world. It basically took me about 2 months of hard work writing and formatting just to give this away for free. Over 5k businesses around the world have taken advantage of this free local marketing guide that I created.

This guide is called Antonio’s 31 Tips to Dominating Your Local Market. What I would like you all to do is get your free copy of it, which is 100% free. I put this together for everyone who has a business, and needs some form of marketing strategies to get the ball rolling. So take advantage of it, and start implementing some of them before the local competition beats you to the punch.

There are not any Minden marketing companies in our local city, but that should not stop you from seeking help locally. So as a local marketing consultant, I’m helping you when you call. Make today the day that you make that change of growing your business the smart and right way.

Warning: Shreveport – Bossier City Web Designers are Over Charging for Websites

Posted on October 23, 2014 by Antonio Coleman

I would like to say that over the years I’ve seen my share of thousands of websites. From the static websites, to the most well designed websites in the world. So you can say that I’ve been around the block when it comes to website, and can say that I’ve built hundreds of them over the years.

Saying this, I can easily tell anyone if they were over charged for a website that was created by some web designer. So being from North Louisiana and being located on the out skirts of Shreveport-Bossier City, I decided to do a little research on the local so called website design companies in this surrounding area.

Before getting into what I found when I completed my research, I would first like to say that my name is Antonio Coleman. The owner of the Coleman Marketing Group LLC, which is by my standards one of the top marketing businesses in the world. I say this due to the fact that I’ve worked with thousands of clients all over this world helping them dominate their local markets.

I specialize in…

SEO
Web Design
Email Marketing
Social Media
Reputation Management
Local Marketing
Product Launches
Writing Books
Video Marketing
and the list goes on and on to growing your business.

All of this stems from over 15 years of learning how to market by using the power of the internet. Now for this reason, I wanted to educate my fellow neighbors here in Shreveport -Bossier City on choosing the best web designers.

Shreveport – Bossier City Web Designers (Options)

Before I talk about how to choose the best Shreveport – Bossier City web design company, I first want to explain to you my findings when I did a little digging. I compiled a list of about 5 web design companies in the 30 mile radius of Shreveport-Bossier City.

Now I’m not going to name any of these companies, but if you do a little Google search, they should not be too hard to find. I took about 10 minutes each to look over their websites from top to bottom. I really didn’t care too much about their design because that’s not a factor when it comes to growing your business online.

I looked at the clients that they worked with that they setup websites for. So I looked, and looked some more and found out a lot about the certain clients that they were going after. Most of them were high dollar clients such as doctors, lawyers and dentists just to name a few.

These are the businesses that have lots of money to spend, so asking them about getting a website and them accepting it will mean big business for them. The sites that I saw on most of these websites are well over $1,000 to create. To be honest, I think that a lot of them were maybe over $2500 coming from how custom some of the design are.

Most of these sites included well in detail videos of the clients place of business, which I know for a fact that it’s expensive to make. Believe me, I know because I’ve being doing video for over 10 years now, and understand how much time goes into shooting and editing.

Overall, I saw that a lot of these sites took a bit of work to create, but not so much that it warrants spending thousands of dollars on…..and here is why.

The Hidden Truth about Websites

Mostly all of these websites looked good, well designed and pretty much all that you would ask for in a website..Right. Truth is that I’m an SEO guy and for those who don’t know what SEO stands for, “Search Engine Optimization.” This is nothing more than creating content in a form of a website, page, post or video to get ranked into the search engine for your targeted audience to find you.

Meaning…if someone searched for “Shreveport Dentists,” and your website is not optimized right like a good majority of the websites that I’ve seen, then you lose out on those potential clients. Hate to tell some of you that your websites are mainly useless unless you can get your whole entire website optimized for terms that people will be typing in locally to find your services.

Now, I would say that some sites were done correctly on about a 70% level. Meaning, there are still horrible issues that Google doesn’t like about your website that must be fixed if you want to gain more clients who are searching for your services online.

I have noticed that a big portion of these sites were done to please the eye, versus to help you get clients. It was their job to make the car look nice and clean, so that everyone can marvel over it. The issue is that, the car that people are looking at doesn’t even have an engine in it.

So, how would this nice looking car get me from point A to point B if it isn’t equipped with an engine. I try to wrap my head around that subject also when I see websites done in the matter of just making them look good.

Whether you know it or not, the search engines don’t see images, 3D graphs or videos. No matter how awesome your site is, if it’s not SEO optimized you pretty much just bought a car without an engine..if you get it.

Did They Over Charge You?

The simple answer is Yes and No. Reason behind this is because it’s their job to give you an excellent website for the money you spend. They want that site to pop when potential clients view it. So, in the form of you getting found in Shreveport through a Google search for:

“Shreveport Dentist”
“Shreveport Lawyer”
“Shreveport Tanning”

It’s pretty much not their job unless you go to someone who can build you an awesome, simple website that is search engine friendly. Basically, they over charge you in my mind because they sold you the car but kept the engine for safe keeping.

My recommendation is to find a Shreveport – Bossier City web designer who can pretty much do all of the necessary things to get your site looking good, and also in a position to capture thousands of people searching for your services in the Shreveport – Bossier City area. Just make sure that they do SEO and Web design, but if they don’t do both, think about going somewhere else, or you will just be wasting your money and time.

Don’t want to leave the great businesses of Shreveport – Bossier City empty handed, so here is a free copy of my 31 tips of dominating your local market in Shreveport-Bossier City.

All For Free

Antonio Coleman Featured on ibuylouisvillehouses.com

Posted on October 16, 2014October 16, 2014 by Antonio Coleman

Sometimes online you will get approached on many offers from doing interviews, reviews or just simply asking for your opinion on a subject. When those things come across my desk I’m always truly welling to participate to provide the best value possible.

Here below is a roundup of great real estate people talking about their side of making head waves in real estate. Over 28 real estate personalities took out valuable time in their day to enlighten the world of this thing called real estate.

Get Rental Property Advice From 28 Expert Real Estate Investors