30KLeads will and is like no other real estate marketing platform out there. This is because I will be given away all the “TOP” secrets of how to rank any real estate website above the rest. I’m spilling all the beans, and guess what….you guys get to receive all for free.

30KLeads in 30 Days

I’ve searched up and down for a Youtube channel such as 30KLeads to see who has all the goods. Meaning I’m looking for a channel that will teach all the follows without skipping one step…

• Real Estate SEO
• Link Building for Real Estate
• Blogging for Real Estate
• Keyword Research for Real Estate
• Local Online Competition Search
• Monitoring and Analyzing
• Content Creation
• Video Marketing for Real Estate

I do cover many of these things in my free weekly newsletter, but I still haven’t found a Youtube channel that tackles just these items in particular. For this reason, I’ve decided to put together the #1 hub to gather all this in one place, all for FREE.

What Type of Results

When I’m working with clients, I try to the street to them; your success is what you make. What do I mean about that? When it comes to 30KLeads, I can give you all the free information available, but if you are not willing to take action and track your results, it won’t translate into success.

Even though I will be sharing some of the best forms of SEO, Linkbudiling, and Blogging, if you choose not to take action, your success will be almost zero. Just know that this Youtube channel will grow and grow fast from the research I’ve done, so when things hit the internet, I will say “TAKE ACTION NOW.”

If you take action, then it skies the limit.

Spread The Word

Please help put 30Leads on the map for those who are interested in gaining that leading industry edge. Share this page on Facebook and Twitter. This is very easy to do just by clicking the links and adding it to your page for others to join.

Next, you should go directly to my Youtube channel and subscribe to the channel by clicking that ‘RED BUTTON” on the page’s the right side.

Finally, the thing to now is to just…TAKE ACTION

While a realtor helps customers purchase or sell residential or commercial properties, a consultant advises its customers on building or financial investment activities in the local realty market.

If you’ve ever bought a house or commercial property, you have worked with a property agent. Even if you have not, you probably have a pretty strong understanding of what a real estate agent does; they represent you throughout the process of purchasing or selling a property, from the early phases through the closing date.

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A property consultant can not replace an agent in the purchasing or selling procedure, but they can be a valuable asset to you during the acquiring process. They can supply market studies, financial investment analysis, portfolio assessments, and more, all of which can provide valuable insight before you take the financial plunge into real estate. Lots of realty licensees can call themselves “consultants,” however a right real estate marketing consultant differentiates themselves through the following:

Offering an Impartial Method

When you deal with a realty representative, you have to bear in mind that they deal with the commission. A lot of representatives are working towards the possible commission they could earn from any offered sale. Property consultants work on an hourly or flat fee basis, which allows them to make sincere suggestions that are devoid of bias. Since time is money for both consultant and client, the last thing the consultant wishes to do is lose time on an unpromising possibility, which saves both of you money in the long run.

Thorough Evaluation of Your Circumstance
A property agent has one objective: to assist their customer buy or sell a property. A real estate consultant’s goals can vary significantly depending on your specific circumstance. You might work with a real estate consultant for an impartial expert viewpoint on whether or not a real estate financial investment is a sound monetary decision.

Your consultant will carefully review all the info essential to your purchase, in addition to your monetary portfolio, and make a sound suggestion based on that detail.

Clear Decision of Objectives
Your realty consultant, with your input, should have the ability to help you identify your primary and secondary goals to be gotten. Unlike purchasing or offering, which has only one result, consulting is based on the presumption that every consumer has their unique objectives. The consultant’s job is to determine the best technique to achieve your goals in a cost-efficient and prompt manner.

For example, if your objective is to retire in 10 years, your consultant would encourage you differently than if you have thirty years to accomplish your retirement objectives. A realty agent will sell you a house since you want to buy one. A consultant will ask why you wish to purchase your home and assist you asses, whether it’s a smart decision based on your level of monetary stability and danger aversion.

Property consultants can offer you valuable insight into the worth of the desired purchase, along with the value and stability of the local housing market. A property consultant can provide you with a total picture to base your choices upon than a property representative alone.

Want To Double Your Realty Consultant Salary? Press One Of These 4 Buttons

Are you wondering how you can increase your realty representative salary? This strategy reveals precisely what four buttons to press to double your sales.

Would you like to know the secret of doubling your real estate agent wage?
Here it is: L x C x P x f = Sales
Let’s define that:

• L = Leads
• C = Conversion Rate
• P = Percentage Of Commission
• f = frequency of sale

At its core, this is your company …
Leads X Conversion To Customer X Portion Of Commission X Frequency Of Sale = Your Organisation

Wish to double your real estate wage? All you have to do is to increase those numbers.

And you aren’t limited to working on only among those numbers! You can improve the variety of leads you get, the portion of points that become clients, your average commission from your points, and the typical frequency at which your clients purchase.

The essential things are:
All of these numbers can be impacted by how you market your organization. And your development can be exponential if you raise the efficiency of more than one of those metrics.

You have four buttons to press if you’re looking to grow. Let’s enter how to impact those numbers:

How To Double Your Leads:

The first step to doubling the variety of real estate leads you to get is defining the amount you already are getting monthly.

I recommend using a CRM that lets you see the variety of leads added per month. If you’re not utilizing a CRM yet, you can track this info in a spreadsheet. However, it’s much harder.

Take 1 Minute Today And Find Out What Your Lead Count Is

Ok, do you have the number?
The next part of this is selecting three more approaches to get more leads. You most likely are getting the leads you have today from 1-3 various sources. Now, you wish to pick three more marketing concepts that might produce more leads for you. And execute them.

Another good strategy for getting leads online is utilizing reviews.
Here’s an example of how you can use your testimonials online to generate more leads. We connect a testimonial landing page to a scheduling tool. This let leads go directly from your testimonial page to a scheduling page.

And these are just two choices!
The key here is picking three activities and carrying out them with 100% dedication. You’ll soon begin to see that one of the three marketing tactics you selected works a lot better than the others. Double down on that activity.

Here are many options.

• PPC: You can utilize ads on Google or Facebook to drive qualified leads.
• SEO: You can focus on building up community pages. These pages are beneficial to home buyers who may not recognize an area. They likewise tend to rank extremely on Google if you set them up correctly. If you require an example of this, look at Expense Gassett’s Norfolk County, MA Realty neighborhood page.
• Cold Calling: This is a timeless tactic that is still generating organization for plenty of representatives. If you aren’t already cold calling prospects, this could be a simple method to double your organization.
• PostCard Canvasing: Providers like EveryDoor Direct-mail Advertising and VistaPrint have actually made mailing postcards very simple. You can now send more mailers for less expense than ever previously.
• Farming Methods: You need to focus your efforts on a little area instead of a big city. This multiplies the effectiveness of your marketing efforts.
• Expired Prospecting: Expired listings are a low-hanging fruit target for representatives wanting to up their lead count.
  … and many more.

Then repeat this procedure monthly or quarter up until you have several pipelines that bring in a stream of leads each month.

The secret to doubling your lead count is to be specific.
For instance, let’s say you wish to start marketing on Pinterest.

You ‘d wish to do something like this.

1. Identify where the traffic you receive from Pinterest is going to go.
2. Figure out the portion of that traffic that will convert into leads.
3. You can expect 5-10% of site traffic to turn into email leads. And 1-3% to develop into sales leads.
4. Set several pins that you’re going to produce each day.
5. Determine the quantity of material you’re going to build on your site that the pins will connect to.

See.
You’ll genuinely have numbers that help you accomplish the goals you set. You’re not merely stating, “I am going to use Pinterest to get leads.”.

The second option is ‘day-dreamer’ marketing. The very first option is information-driven and ought to encourage you to follow through on your objectives.

What lead gen activities are you going to utilize to double your real estate branding representative wage?

How To Double Your Conversion Rate.

Many people, myself, consisted of, like to focus on the variety of leads we get. It’s so attractive and fun to deal with new marketing concepts.

At the end of the day, the simplest method to increase your earnings now is to convert more of the leads you already have.

The statistics state that most of the incoming leads aren’t followed up with. They aren’t offered a call within the first hour of them registering. And they aren’t followed up with one month after they haven’t replied.

What’s this mean.
Your most significant opportunity is establishing structured systems that guarantee all leads are dealt with equally.

Let’s break that down
There are four essential parts to transforming more of your leads to customers.

1) Structured Followup.
The primary step towards converting more leads is having a follow-up system documented that you follow.
That sounds easy. But the majority of representatives just do not have a procedure they follow for new leads.
Below are some stats that’ll assist you in forming your follow-up plan … I recommend a minimum of 5 calls to every lead and ten e-mails.

2) Autoresponder.
After you have documented a follow-up system that you’ll follow, it’s time to begin some simple automation.
One of the first ideas I suggest is sending brand-new leads a schedule link so that they can arrange a visit.

You can Utilize a Service like Arrange Once or SetMore.
These services hookup to your calendar and let leads book a time with you. Because this can be automated and solves the leads problem, you usually see a high conversion on these types of appointments.

The 2nd type of automation I recommend is the long-term drip series. Americans are moving every ten years now. That means you require to remain in touch with your contacts for ten years to keep their service.

You can utilize automation through e-mail to make this easy. I advise using your CRM’s automation software application for all past customers and leads transforming more than one year from you. Be sure you touch them as soon as a month at a minimum. And attempt varying the method of communication.

3) Copy Writing/ Separation Email.
The 3rd phase of increasing your conversions involves copywriting.
Now that you’re regularly following up with leads and sending emails. It’s time to increase the efficiency of those messages. This requires attention to your copywriting.

If that word is new to you, basically all it indicates is that you attempt to compose your e-mails and messages to increase the conversion of them. An excellent example of a copy-perfected email is our break up e-mail templates.

When leads don’t react to your initial string of contacts, it’s time to send this email. You can generally share a few of them loose through sending this.

Eventually, you wish to re-write all the emails you send your leads through a copywriting lens.

Here are copy solutions to follow.

• AIDA: This is old, but the quality formula for producing emails that attract the desired result of your leads. You start with an attention-getter, then perk their interest by pointing out something they ‘d like to have taken place; next, you attract their preferred outcome; lastly, you influence them to do something about it.
• Attention: Capture their attention.
• Interest: Stimulate their interest.
• Desire: Appeal to their preferred result.
• Action: Inspire them to act.
• What’s In It For Me: This is a fundamental copywriting formula.
  Does your email specify what the benefit is for them?
• FBVH: This is a somewhat different formula that can influence a higher response due to the fact that of the human factor.
• Feature: Mention something highly personal and specific to them.
• Benefit: Attract the interest of the reading/doing organization with you.
• Worth: Give them value through totally free extra details or benefits.
• Human Aspect: Expose some human emotion or quality that breaks the ‘coldness’ of email.

4) Usage A CRM.
Finally, this goes without stating; however, you can not efficiently manage leads without CRM.
A CRM will become your most significant asset in the property.

Consider it.
Representatives do not have fancy innovation, and it can be tough to come up with a unique selling proposal. However, a CRM that is twice as large as your rivals is a significant competitive benefit.
Purchase it early and always be building up the content in it.

Portion Of Commission.
When it pertains to doubling or raising your commission portion, it can be a lot more challenging to affect this number over the other three numbers.

Do not forget about working to increase your average commission.
Since even if you only grow this by 10-25%, you can experience an exponential boost in your end real estate representative wage if you also increase the other three numbers.

Here are four ways to grow the quantity of commission you make per sale.

1. Change Companies: What’s your present commission split structure? Exists a more beneficial one out there? If you’ve followed the very first two approaches for doubling your wage, you ought to have leads and a system that you own to transform those leads. This can offer you the versatility to check out other brokerage options. Keep in mind that merely making even 5% more here can add up if you’re doing consistent transactions every month.

2. Stop Discounting: Discounting your commission is never the right solution. If you’re forced to regularly discount your commission, seriously think about how you can offer more worth to your clients. There are a number of methods to do this. Here’s a shortlist.

Try blogging: Blog sites supply free material that can improve your relationship with cold prospects.
Specify Your Listing Marketing: Frequently people that request discount rates don’t comprehend what enters into expertly marketing a listing. Make sure your presentation clearly defines everything they are getting with your service.

3. Work Both Ends Of The Deal: This is a questionable one. But it’s a primary method to double your commission.

4. Increase your average house price: What’s the average rate of the houses you’ve sold? If you can increase the average cost of the homes you sell, you’ll see a significant increase in your realty income.
Farm higher-end areas in addition to the ones you presently service.

As I stated, these four tactics aren’t as easy to perform as getting more leads and converting more leads. And hence, it’s not the most convenient method to double your real estate agent wage.
You must set an objective for increasing this sector of your service by even 10%.

Let’s say you offer mostly $200,000 homes presently …
… An excellent goal for Q4 or next year would be to improve your average price to $250,000.

If you’re a 25 house each year agent, that increase would deserve approximately 25% more to you!

Frequency Of Sale.

The fourth alternative for doubling your real estate income is to focus on increasing the frequency of when your clients purchase or offer.

This may seem impossible in the beginning glimpse, right?

You might be stating.
” Tyler, the average American moves every ten years. How can I double that?”.

There are three answers that I can think about … and most likely more if you get creative!

1. Start Investor Program: How many agents have a real estate investor pointers area on their blog near you? Most likely not that numerous. What about promoting a financier concierge program on your site? Very few do that either. These types of marketing activities can get you clients that acquire homes every six months or more. Look at what that does to your typical frequency rate if 1/10th of your client base is financiers that buy once a year: Frequency: (10 years X 9 customers) + 1 year = 9.1 years on average that implies you’ve improved your company by approximately 10% just by targeting a better type of customer.

2. Target Regular Movers Like Divorcees: It’s never an easy topic. Events like divorce and deaths cause real estate deals to happen when they otherwise wouldn’t have. With tools like Facebook Ads, blog sites, short articles, and social media, you can directly market to these individuals and enhance the variety of clients you have that need your services now.

3. Relocation targeting: Finally, are there big companies that are employing or firing situated close to you? Build relationships with them! These people are beyond the ten years average mold already. And by targeting them, you can construct a client base that moves more frequently. For example, this post by Kyle Hiscock successfully aims to move buyers and sellers in his market.

What To Search For In a Commerical Real Estate Consultant
Commercial real estate consultants do more than take clients’ orders and stroll people through structures. They help clients ensure success through the entire purchasing or leasing process by taking the time to understand what they’re trying to find and work out a “value add” transaction on their customers’ behalf.

Why should somebody deal with a commercial realty consultant?

Realty consultants supply clients with essential real-time understanding, tools, procedures, and methods that allow them to make a more educated choice. Their access to market information, negotiating abilities, and their ability to handle the various elements of the deal offer the customer remarkable value.

There are many steps in buying or leasing a structure or space, and it is a complicated procedure. For instance, commercial real estate consultants assist those who are purchasing buildings or renting a considerable area. No one wants to remain in a position in which they have a structure under the agreement, and the town rejects the usage. Property consultants will secure their clients’ interests.

What are the qualities of an excellent commercial realty consultant?

A good property consultant initially requires to understand their assignment. They need to ask their client the ideal concerns, actually, listen to the answers, then dig deep for info. An excellent realty consultant will interview several positions at a company and, after that, examine the actions with the decision-maker to guarantee that everybody is on the same page.

Once the requirement is clear, the consultant will finish the research and begin the process with the customer. An excellent consultant should be able to discuss the positive and the negative, consisting of the awful, about the properties that are gone to. And in a short time, they ought to be able to offer values to the features that have stimulated their customer’s interest.

In today’s world, it appears that all deals are far more complicated, molehills end up being mountains. Therefore, it is essential to put together the ideal group to browse a practical course to the finish line.

Why is it crucial to select a consultant who specializes in a specific location of reality?

It’s hard, if not difficult, to have comprehensive knowledge about each kind of commercial property (industrial, workplace and retail), so clients need to pick a commercial real estate consultant who specializes in the specific type of property they’re aiming to buy or rent. That’s especially essential in large markets.

There are many technical differences when it comes to purchasing or renting different classes of property. Letters of intent vary depending on the type of property. The standard letter of intent highlights all the rates, down payment, examination period, what assessments will involve, who’s responsible for what, the closing duration, as well as any other service points critical to the deal. That document is flexible, and ultimately results in the purchase agreement, so it’s seriously crucial that it’s negotiated by somebody who’s experienced.

When the appropriate solution is determined, the consultant will assist the buyer with and throughout the entire due diligence process. Even in today’s world of instantaneous access to details, excellent commercial property consultants have the experience, market understanding, contacts, networks, etc., that are exceptionally important to clients. Having a qualified expert helping while doing so ought to provide a smooth deal and improve chances for purchasers and lessees.

How to Start Realty Consultant Company

Do you need a license to be a realty consultant?
Real estate consultant: The mean reported yearly wage is $63,938, with a standard range between $54,948 and $75,453.

If you have an interest in starting a realty business to help purchasers and sellers browse the complicated and challenging procedure of resolving among the most significant deals of their lives, you’ll require to make sure your business is well prepared.

Here are four of the 11 actions you’ll require to know about beginning your real estate service. If you like what you read here, make sure to check out the complete 11 action guide on how to start a realty organization.

1. Discover your specific niche.
Property is a competitive field.
In our definitive guide on how to start a business, we suggest that aspiring business owners select a niche for the best possibility of success. Here are some realty niches to consider.
– Residential.
– Resort and villa.
– Earnings residential or commercial properties (homes purchased to generate income through rental or leasing).
– Condominiums.
– Commercially zoned homes.
– Property management.
– Rental Property.

2. Get a license.
Whether you are operating in New York City, California, Texas, Illinois, or another state, you’re going to need to have the proper license for your realty organization.

A property license.
– There are four necessary actions you need to contend with getting your permit and starting working as a Real estate agent.

– Take the property pre-licensing course for your state. Every real estate pre-licensing course will cover the laws and policies for your country, in addition to the federal realty laws as a result of all 50 states.

– Pass the property licensing examination. In many countries, you must answer 70% to 75% of the questions correctly to pass.

– Send your property license application. Some states may need all property license applicants to send their fingerprints for a criminal background check.

– Discover a broker to work for. Having your license related to a certified brokerage is essential for you to start working as a property representative. This is a vital choice that needs research and careful thought.

A Broker License.
The standard steps for obtaining a broker license are the same in a lot of states.

– You’ll need a property license.

– Experience. Realtors are usually required to have at least 2 to 4 years of experience working in the real estate market before they are eligible to look for a broker license. Additionally, some states need representatives to finish a minimum number of real estate deals before ending up being eligible for a broker’s license.

– Education. Broker candidates in every state are mandated to complete pre-licensing training, which can vary from 45 hours to 90 hours before they are permitted to apply for a broker’s license.

– Broker’s examination. You should pass the broker licensing examination, which is more thorough compared to the property representative’s test.

– Application and Charges. Complete the broker license application and pay any relevant costs. The fees range from $150 to $200, depending upon which state you reside in.

3. Develop a Strong Brand Identity.
Crafting a memorable brand name identity is an essential element in any property professional’s success.
A brand represents how people know you and your company.
In today’s competitive real estate market, a strong brand is more critical than it has ever been.
Ask yourself these essential concerns.
– What identity/personality do I desire my real estate brand to forecast?
– Who will want my services or products?
– What can customers obtain from my services that they can’t get anywhere else?
– What can customers receive from working with me that they can’t get anywhere else?
– What are my brand name values?
– What is the most fundamental part of my consumers’ experience?

Your responses to these questions will construct the core of your brand name. All of your future branding decisions should expand on these concepts. Your business name, your logo, and your site design need to all grow from the thoughts you laid out here.

Make sure to develop a unique brand name. A lot of real estate businesses have similar logo designs and the same branding. Your realty logo ought to be distinct (unless you’re working for an existing brokerage).

Whenever you make personal appearances, make sure to bring organization cards and sales brochures for people who want to discover more about your services.

4. Construct a Web Presence.
According to a research study on property buyers, 90% start their search online, and 40% contact a real estate representative after investigating online.

Make that impression an excellent one with a properly designed website.

Make sure that your realty website design genuinely embodies your brand. Visitors should have the ability to comprehend who you are, the services you provide, and your certifications and credibility.

Your website’s style and marketing copy should predict your individual or broker’s brand name voice and identity.

Here are some ideas.

– If you work as a property agent, consist of a picture and bio. Homebuyers wish to know the individual behind the website.
– Be authentic and prevent marketing “delighted talk.” Speak the very same language as your clients.
– Include top-quality examples of sales you have closed, and ensure to include material evidence in any place possible.
– Provide site visitors a secure method to get in contact with you.
To read more about terrific site style, check out Grow Your Small Business With These 7 Site Style Finest Practices and 7 Modern Website Design Patterns for 2019.

5. Join a Group.
There are two basic types of property brokerages: franchise brokerages and shop brokerages.

National Franchise Brokerages.
Franchise brokerages work under the umbrella of big nationwide business. These companies give brokers the right to use their name, branding, and organization strategy. The franchise gets these advantages, and in exchange, the larger company gets a percentage of every deal closed by that workplace.

The more significant business provides abundant resources for marketing and branding, easy name recognition, and a more substantial portion of online traffic.

The major downside is the size. New representatives, in particular, might find the impersonal nature of a big franchise to be off-putting, and the resulting lack of mentoring and expert developers can make it an included obstacle to burglarize an incredibly competitive market.

Shop Brokerages.

A little company generally owns boutique brokerages. A single broker manages them, and the agents working in that brokerage usually work closely together.

The small size of a shop brokerage increases the value put on each private agent. Since the shops are little, every contribution to the brokerage’s bottom line makes a significant distinction.

Newer representatives can benefit from the additional attention and instructions given by more knowledgeable agents.

Store brokerages are also more flexible with branding policies. Representatives have innovative license to build themselves a brand name without as lots of constraints, which can assist brand-new agents in creating a standout brand name on their own from the start.

The main drawback of dealing with a shop brokerage is that the available spending plan for marketing materials and other resources is likely to be substantially lower than that of a vast chain.

Brand name acknowledgment may be harder to attain and will be limited as a guideline to the locations the store serves.

And of course, if you have an exclusive license and want to open your property brokerage, you’ll have lots of other issues, consisting of hiring staff members, workplace, and more. If you require to assist with work or contractor contracts or agreements with your suppliers, take a look at Rapidly Legal, which uses a simple and inexpensive method to develop, sign and manage organization contracts, with numerous you can begin using right now.

Conclusion

Real estate is a world I’ve loved for over 20 years now, and providing the best content for my readers is what gives me the most joy.

• Today is about taking action
• Tomorrow is about being productive
• Next week is about staying consistent 

I hope you enjoyed this fantastic content, which I’m not going to leave you empty-handed after reading over 4600 words. Here is my awesome world winning free 52-week real estate marketing email newsletter course that will just blow your marketing out of the water…completely 100% FREE

I teach a lot about marketing in my free 52 week real estate marketing email newsletter course. Branding is just another aspect of marketing, but it’s done to get people familiar with your company as a whole.

Effective property branding can’t be achieved with merely an elegant logo design or a catchy slogan. The real key behind big real estate brand names is a combination of creative elements as well as on-point messaging into a meaningful identification. And if you wish to end up being a property branding champion, it takes essential content, a robust media existence, as well as routine interaction with your target market to share that identification.

1. Allow People to  Know What You Stand For

Several residential redevelopers think branding yourself in property is about the products and services they offer– as well as screaming from the rooftops how great those products or services are.

Nonetheless, according to Forbes Magazine, the most efficient branding methods aren’t about howling the loudest, yet rather, concentrating on the core concepts of your organization. As the wildly preferred publication put it, an organization “today doesn’t come down to what you market or what you do. It has to do with who you are and also what you represent.”

That’s because everyone you come across in your business life– possible customers, future partners, the barista that makes your early morning cappuccino– are all looking for something more: the feeling they’re part of something larger than themselves.

By straightening your brand name to a collection of core worths– that have to do with greater than just making a couple of, fast bucks– you’ll connect your present endeavor to an effective vision. (Something even more effective than your triple-shot morning latte.).

Quick Idea: Pull out a piece of paper. At the top, placed words “We have to do with …” or “I have to do with …” and also conceptualize various means you can share your core service concepts.

 

2. Produce Your Hook

These days, a slogan isn’t good enough– especially if it’s cheesy. You require a hook.

Your hook is the reason a person should deal with you. As an example, the hook for Honey Bar Media is: “Learn to draw in reality leads, sales, and also references online.“.

After much experimentation, I chose this hook due to the fact that it attracts the appropriate target market (i.e., property representatives that wish to find out on the internet lead gen) as well as pushes back the wrong audience (i.e., people who are not agents, or do not wish to discover, or don’t believe in online lead gen).

3. Branding Begins With Understanding Your Customers.

A deluxe property firm looks for abundant customers investing large quantities, while much more informal companies have a larger variety of customers that likely suit the middle course. A smaller sized neighborhood agency focuses on the demographics of their region, while a worldwide brand name has to be flexible for extensively varied nations.

Consider where your customers are right currently as well as what type of purchasers or vendors that they are. This geographic, as well as market information, will aid you in understanding what kind of brand name you can place yourself as.

Think about how your business began, what growth you have seen because it’s beginning, and also where you plan to be in the future. Probably the customers you have now aren’t what you intend to have in the future. Branding can assist to either raise your grip where you are or to reposition on your own in an additional market.

Before making any breakout decisions, though, evaluate the needed effort to rearrange yourself versus the realistic benefits of doing so.

After doing your initial research, sift with all of it to discover what makes your business efficient as well as distinct. If you are struggling to find out what might make your brand name special, remember that your agents most likely have a few of their own suggestions. You can connect to previous clients to see what they valued most about your solutions or ask current clients why they picked you.

4. Internet Marketing Branding

Initially, your property site must be on a brand name. Start with your domain. Include the brand in your web site domain name. This can be a challenge when the most effective regional realty domain names are already taken, yet you need to attempt. One realty branding method is to add a word or two that makes “Denver Homes for Sale” unique for a domain.

These are a few things you need to do when you think about how to create a real estate website for branding. The internet is a powerful place, so the key is to produce branding items that convert. This all starts with the domain name, such as.

An instance might be.. AllDenverHomesForSale.com. Or, BestDenverHomesForSale.com. You get a distinct domain that has your brand name in it for SEO advantages.

5. Collect Information About Your Geographic Farm

Prior to you also consider constructing a real estate brand, you require to comprehend your audience. If you wish to generate income, your target market must be individuals that are most likely to put a high value on the solutions you supply. For most Realtors, that suggests the people that reside in your geographic farm location. If you customize your branding to them, they are going to be more probable to respond favorably to your brand and employ you. It really is that basic.

While this might seem obvious initially, lots of representatives, groups, and also broker agents, do not put in the time to find out that they’re marketing to before making branding decisions that will certainly have an enormous influence on how their business is perceived on the market.

To avoid this blunder, you need to gather as much research on your site location as feasible. Right here’s what you must attempt to learn for both buyers and also vendors.

• The average home earnings and income distributions.
• The typical age.
• Marital condition.
• What kinds of residences dominate the location.
• The cultural history of the area.
• Popular regional pastimes.
• Political leanings: is the area largely conservative or modern?
• Much more abstract: What do individuals in your farm location worth?

You can find a lot of this info in census reports, federal government data sources, Wikipedia, or from your very own individual experiences. Bear in mind that your goal here is to get a basic sense of what your target market may, such as or do not like, so do not get too concluded looking for precise numbers.

Next off, you’re going to attempt as well as put all this information with each other to find up what advertising and marketing professionals call a “buyer identity.” Generally, an excellent method of answering the concern that your farm area would be if they were someone.

6. Incorporate

Your company shouldn’t just be confined to your web site as well as marketing materials. You want to develop a special, identifiable photo that is incorporated across many platforms. From your social media pages to business cards, e-mail advertising, and also extra, every facet of your company needs to share a combined message for optimal effect.

Your personalized on-hold program is also a cost-efficient means to promote your stamina as well as examination out a range of branding techniques. Not just does it allow you to share your vision, strengths, as well as honors with a captive target market; however, you can update your messaging with the season or advertise new branding campaigns.

7. Producing Your Logo

Your property logo layout does not need to be fancy and also sophisticated, yet it has to be noticeable. Developing a logo is a procedure you ought to take seriously, meticulously considering just how integrating various shades, shapes, pictures, and taglines influence your target market.

A logo becomes an essential component of your brand photo. It should be memorable and also suitable for both webs as well as print. Pick a logo that’s qualified of holding up against the test of time– integrating present patterns that are likely to go away means you’ll be back to the drawing board for a re-design.

When you alter your brand images, you’re taking action backward in terms of brand name recognition. So weigh your options very carefully as well as pick components that have remaining power in addition to those that you can deal with lasting.

8. Real Estate Branding Requires a Solid on the Internet Presence.

Despite your client base and single property websites, your online visibility is an essential item of any property branding. Wait! Don’t hurry to enroll in every social media system online right now. Staring, you need to implement some research on your target market.

For example, if your target audience is millennials, you need to recognize that over 80% of millennials do their real estate research study online.

New York City’s Citi Habits is an excellent instance of having targeted online visibility. With urban millennials in mind, the broker agent’s internet site functions easily-digestible instructional resources and an energetic, enjoyable blog. They’re additionally dynamic on Instagram, Twitter, Pinterest, YouTube, LinkedIn, and also Facebook.

Brokerages with various other target audience should do their research to find out where to focus their branding efforts. Nonetheless, no matter the group, make sure your web site is true to your brand, your blog is on a regular basis upgraded, as well as you exist on the internet where your target market is.

9. Audit Your Website.

Lastly, establishing a real estate internet site isn’t sufficient. In addition to carrying out extra online advertising and marketing as well as branding projects, you’ll intend to enhance your website. Website optimization, likewise called search engine optimization (SEO), means making your internet site a lot even more attractive to searchers by making it more appealing to an internet search engine.

10. Figuring Out Target Search Phrases.

The initial step in web site optimization is deciding which terms you’ll emphasize. This is usually done using a free tool, the Google Key Phrase Organizer. Enter a search term that relates to your area and services, as well as the Keyword phrase Coordinator produces an extensive checklist of associated search terms, including information on how frequently the term is looked for and how hard the competition is.

If an online search engine likes your website, it will detail it higher in the results pages for queries to which it feels your site is most pertinent.

A Real Estate Agent in New York City, for example, intends to show up on the initial page when a prospective residence purchaser searches for “New York property” or “New York City realty agents.” The procedure of Search Engine Optimization assists accomplishes this objective.

Local search terms are the most valuable for real estate representatives. You probably don’t market residential or commercial properties across the U.S., so customers searching for general terms like “property agent” might not be anywhere near you.

There’s no point in attracting those people to your site. Research study shows that 69 percent of home buyers start their look for a brand-new home using a regional term.

(View Search)

11. Seek Being a Professional.

Expertise regarding the market, how to navigate particular realty issues and situations takes years of experience. Till after that, read up. Take those classes, do your research, ask for guidance– the only person holding you back is you.

Obtaining customers is difficult on brand-new agents– this is where the “wow” factor can be found in. Customers wish to know you know what you are doing. Guarantee them with what you recognize– take out all the stops. Client testimonies are huge assistance right here. Do the additional job of obtaining expertise– it will just settle ultimately.

12. Secure Your Brand Name Reputation.

Once you have a brand and also you’re aggressively advertising it, you need to protect the brand name’s track record. It is specifically true online at social network sites. Negative comments discussing your brand on Facebook, Twitter, Google+, or LinkedIn can harm your brand name. Screen your brand with searches, as well as utilize Google Alerts to notify you when it is discussed.

When you find a favorable comment, thank them. When you locate an adverse one, do something about it. Try to solve their problem to their contentment and hopefully obtain them to upload that you’ve done it. Real estate branding is an ongoing procedure, but it will pay fantastic returns.

If you’d like to embed this infographic into your website, please feel free to copy the embed code below:

<p style=”text-align: center;”><img class=”alignnone size-full wp-image-2096″ src=”http://www.colemanmg.com/30k/wp-content/uploads/2019/05/12-Real-Estate-Branding-Shortcuts-The-Easy-Way-Infograpgh.png” alt=”” width=”800″ height=”2000″ /></p>

Welcome, all fellow real estate people, to one of the most epic pieces of content for building a single property website online.

I’ve compiled an ultimate list of the top 52 single property websites platforms you can use to start doing the following…

• List Properties
• Create an About Us Page
• Contact Page
• Start Blogging
• Post Visual Walkthrough Videos
• and much more… 

Here on Real Estate Marketing Headquarters, I focus on given the real estate industry to best of the best by producing great free quality content. It took hours and hours to put this impressive list together for the great people in this industry. Please take a moment to visit every one of the sites to see which one will be suitable for your business.

Before Getting Started

Coming from a guy who’s been doing real estate for over 19 years now, and not only thought have written millions of words on the state of real estate marketing. I think before moving on, I will like to introduce you all to my free 52-week real estate marketing newsletter course that will walk you through step by step on how to take your marketing and lead generation all to a new level.

The reason why I’m presenting this is that no matter the website you have, whether it looks excellent or horrible if you can implement great real estate marketing techniques online and offline, then you will be able to dominate your local market with this FREE course.

52 Single Property Websites

(1) Real Estate Marketing Headquarters – Single Property Website

The REMH 10 minute WordPress website setup is something that is extremely easy to do when wanted to create a single property website. There is a step by step setup platform where you have full control over the look and feel of the site you want to set up, which can be done lease than ten minutes.

The good thing about this platform is that it’s easy, free, and, most importantly, can be fully controlled by you from A to Z.

• The Advanced Guide of How to Create a Real Estate Website with WordPress in under 10 Minutes
• Video Tutorials

(2) Squarespace – Single Property Website

Squarespace is a private American company, based in New York City, that provides software as a service for website building and hosting. Its customers use pre-built website templates and drag and drop elements to create web pages.

Everything needed to power your ideas: websites, online stores, domains, marketing tools, and more. Make it beautiful. Make it yourself. Make it Squarespace.

• Squarespace
• Video Tutorials 

(3) Point2 – Single Property Website

Active Real Estate Websites Built for Agents, Designed for Leads Point2 Agent is more than just a real estate website builder. It’s the practical all-in-one toolkit you need to enhance your online presence.

Why choose us? How are we different? Point2 is the only international company that provides members with everything in one easy to use solution. You get an agent website and the tools to boost your online marketing plus exposure, traffic, and leads from Point2 Homes, the marketplace that is highly trafficked by US & international homebuyers.

• Point2
• Video Tutorials

(4) Market Leader – Single Property Website

A pioneer in lead generation and contact management systems, Market Leader, has been helping agents and teams manage, grow, and thrive since 1999. Market Leader proudly serves over 250,000 agents and organizations across the United States and Canada.

One Mission We are passionate about making agents more productive and more successful. Our mission is to create life-long customers through outstanding products, leads, education, and customer support.

• Market Leader
• Video Tutorials 

(5) TourFactory – Single Property Website

Gain access to every tool and feature you need to market your real estate listings successfully. Partner with TourFactory to increase profits, save time, look great, and win more!

Build your own 360 panoramic virtual home tours with any digital camera, or let our experienced staff build your assignments for you!

• TourFactory
• Video Tutorials 

(6) Real Tour Vision – Single Property Website

RTV’s Fusion single property website service provides an address-specific domain name for every real estate virtual tour listing. Unique property websites, also referred to as individual property websites or property-specific single property website sites, are a handy tool when marketing a home online.

The unique domain name is simply the property address—when typed into a web browser, it instantly pulls up that specific property details page or virtual tour. The choice is yours.

• Real Tour Vision
• Video Tutorials

(7) Ihouseweb – Single Property Website

Create a FREE preview site, and you’ll see how easy it is to create single listing websites for any listing you’re trying to win! Creating a Single Listing Website before a listing presentation is quickly becoming the differentiator between great real estate professionals versus top producers.

Get the edge on your competition by using a Spotlight Single Property Website as the cornerstone of your listing appointment showcase. Offer the complete marketing package to your potential clients, and not only will you look smart and tech-savvy – you’ll win more deals!

• Ihouseweb
• Video Tutorials

(8) HAR – Single Property Website

CREATE BEAUTIFUL & ENGAGING PROPERTY WEBSITES IN MINUTES! HAR offers free single property websites for EVERY one of your Listings. Your sellers will be impressed with detailed information about their property, and you will have more opportunities to generate more leads!

• HAR.com
• Video Tutorials

(9) Agent image- Single Property Website

Do you want to search the MLS directly on your website? Agent Image’s IDX Studio allows you to capture leads, save property searches, and send email updates to your clients.

By connecting to an area-wide listing database, IDX turns real estate websites into reliable one-stop hubs where users – whether intending to buy or sell the property – can find the resources they need. By offering an excellent customer experience on their websites, agents and brokers can build their brand as industry experts and trustworthy authorities for local area information. With carefully crafted tools and features, the user traffic that these IDX-driven resources generate can be turned into active leads and full-fledged clients.

• Agent image
• Video Tutorials

(10) Vflyer – Single Property Website

Get the results of top real estate professionals Easy enough for over 200,000. “With vFlyer Sites, small business professionals … can not only build a website in minutes but also manage the website through its entire life-cycle. vFlyer Sites simplifies website creation … and provides powerful capabilities normally available only in high-end content management systems.”

• Vflyer
• Video Tutorials 

(11) Intagent – Single Property Website

Being a member of the Intagent allows you to create unlimited single property websites. These websites are excellent ways to market your listings individually. Do you have printed flyers or information going out about a new listing? If so, adding a single property site is a perfect match for any brochure!

Single property sites help in creating buzz about your business on the web. When viewers see your property online, it drives them to check out more of your listings. The real estate information you put on that website makes it relevant to link your audience back to your leading site without a trick.

• Intagent
• Video Tutorials 

(12) RealBird – Single Property Website

The RealBird Landing Pages are high performance lead capturing mini sites for your listings. They are automatically created when you post a property on RealBird and are ready to be shared via emails, Facebook ads, and social media.

The call-for-action texts are optimized, and the landing pages show just enough information to encourage visitors to request more details by submitting the contact form. There are many different kinds of landing pages available automatically for your listings, including Coming Soon, For Sale, For Rent, Just Listed, Just Sold, Pending Sale, Recently Repriced, and Open House.

• RealBird
• Video Tutorials

(13) Gutensite – Single Property Website

Like most web companies, Gutensite is designed to manage small brochure-style sites with 5 or 6 pages. But unlike most web companies, Gutensite can efficiently produce enterprise-level sites with hundreds of pages, large teams to profile, multiple news categories, and menus that are four or more levels deep.

You certainly have the power to design custom pages, but unlike all the website builders we can think of, you don’t have to build your site one page at a time. Our content is already beautifully laid out so that you can manage your website and still have time left to kiss your dog at the end of the day.

• Gutensite
• Video Tutorials 

(14) Houseless – Single Property Website

We help real estate agents and brokers harness the power of visual marketing to win more listings, sell homes faster, attract better-quality leads, and grow their businesses.

• HouseLens
• Video Tutorials 

(15) Sharplaunch – Single Property Website

Commercial property websites for building owners, brokers, and property managers. Create and manage the digital footprint of your commercial property with SharpLaunch.

SharpLaunch offers flexible property website designs that can be used for various commercial property types. Customize our high-end property website templates with your specific content, colors, and logo.

Our websites can be adapted to use as a single property website to showcase one building or can also be used for a sizeable multi-building property or campus.

• Sharplaunch
• Video Tutorials

(16) Chime – Single Property Website

We saw a need, so we filled the need. Real estate technology was woefully behind the times, requiring agents to lose productivity and juggle multiple disconnected systems. We stepped in to fill the void and built the ultimate fully-integrated platform from the ground up. How did we know what to make?

We worked closely with the best real estate professionals to understand precisely what agents need for generating and tracking leads, targeting automated communications, nurturing buyers and sellers through the funnel…and then we delivered. And we keep reading. Every month Chime engineers provide new features and integrations that are in high demand for an ever-evolving next-gen mobile-first real estate operating system that’s easy to use and second to none.

• Chime
• Video Tutorials

(17) Single Property Sites – Single Property Website

SPS is a Property Marketing Solution for Real Estate Professionals. Excite sellers – by telling them you can launch the automated marketing of their home at the press of a button, and get their home’s details in front of thousands of interested buyers that same day.

What seller could refuse? Professional showcase features are all included to help you win listings and close more deals.

• SPS
• Video Tutorials

(18) Cribflyer – Single Property Website

CribFlyer includes all the features you need to quickly and easily get a single property real estate website online. NO technical or design skills are required. Simply enter property information, upload photos, and choose from one of our beautiful website design themes. It’s that easy. Get a property website online in as little as 5-minutes.

• Cribflyer
• Video Tutorials 

(19) AgentMarketing – Single Property Website

With AgentMarketing’s single property sites, you can set the whole thing on auto-pilot. We’ll keep an eye out for any new listings and pull them in automatically right from your MLS, pictures and all. We’ll automatically create the property website, activate it, create your virtual tour (MLS compliant one too and post to your MLS if your MLS allows it), create the YouTube video and upload it to your channel, or your brokers channel, or our channel if you choose to, and so much more! We’ll then keep an eye out for any changes and do it all over again for you.

• Agent marketing
• Video Tutorials

(20) RelaHQ – Single Property Website

Rela integrates directly with Facebook’s robust advertising platform and enables you to create and publish Facebook Ads right from your dashboard. We take the guesswork out of creating effective Facebook campaigns. Rela’s ad-smart technology automatically identifies the best target audience based on your listing’s location, type, and price range.

Track the impact of your marketing efforts on your property dashboard. See who’s viewing your property and which campaigns are driving the most leads. Get notified as soon as a point makes contact, the route leads to team members, and never miss out on an opportunity to follow up and win the client.

• Rela HQ
• Video Tutorials

(21) Virtual Tour Cafe – Single Property Website

In 2015 VirtualTourCafe embarked on a journey to completely redesign and redevelop the online software to meet the needs of today’s real estate industry as well as the new “Web 3.0” graphical and responsive designed websites.

Eight thousand hours of developing later, VirtualTourCafe 3.0 was launched on June 1 st, 2016. The new and improved service offers many new features and benefits for the real estate agent, but more importantly, it positions VirtualTourCafe for the future! The VirtualTourCafe difference: An integrated, easy-to-use modern solution for every real estate agent!

• Virtual Tour Cafe
• Video Tutorials

(22) Total Expert – Single Property Website

The benefits of single property websites are plentiful, beginning with the fact that you add value to your services for your sellers, who are usually pleased to have their home on display. Offering homeowners their site shows them how much you believe in the worth of their property.

It’s likely those homeowners will also send the link to family and friends, increasing exposure. Individual sites also provide agents, brokers, and financial partners more exposure because, unlike with a syndicated listing, you can put much more on the site.

You can build up your brand through sidebars or banners. You can establish yourself as an expert for a particular type of house or neighborhood. You can link to other properties that are in your portfolio, and you can offer to lead buyers to financing options through your co-marketing partner.

• Total Expert
• Video Tutorials 

(23) Profusion360 – Single Property Website

A Dedicated Website for Every One of Your Listings Each real estate listing you have deserves the utmost marketing effort. The fact is that it would be too time-consuming and costly for a real estate agent to create a website for every listing. This is where eAgent360 comes in. Our powerful real estate marketing platform will AUTOMATICALLY create a complete single property website for every one of your real estate listings. No additional work and no other providers are required.

• Profusion360
• Video Tutorials

(24) ListReports – Single Property Website

Single-Property Website Only available for lenders and their agent partners. Wow, potential buyers and easily showcase all the features of a home with our single property websites. With ListReports, you don’t have to be a webmaster or a graphic designer because we’ll do it for you! Best of all, you can easily share this website on Facebook with just one click!

• ListReports
• Video Tutorials 

(25) Web Listing Pro – Single Property Website

Create fully hosted Real Estate property websites quickly and easily with no coding required.

Simple, Fast, Websites for Real Estate With Web Listings Pro, anyone can create incredible property showcase websites in minutes. No other Real Estate software gives you so many features that are easy to implement. No coding is required! Have your site up in minutes so you can focus on selling.

Choose from several different standard templates and change the logos, colors, font, background, and more with ease. Need more customization? Contact us about custom property website template design.

• Web Listing Pro
• Video Tutorials  

(26) Virtual Viewpoint – Single Property Website

Virtual Viewpoint, Inc. helps you to reduce the time a property is on the market by increasing the likelihood that you can find that perfect home for your buyers. This allows you to “show” many more features to buyers in a shorter amount of time and with less stress on the seller.

Virtual Viewpoint, Inc. will help you win more listings because you will be able to offer the latest cutting edge technology to potential clients. Who wouldn’t want the best marketing tool on the market? Your portfolio of homes will be at your fingertips and readily available to everyone through social media and MLS embeddable links.

• Virtualviewpoint
• Video Tutorials 

(27) My Single Property Websites – Single Property Website

Why My Single Property Websites? We offer premium single property websites, with the option to add your custom domain (ex. www.121frontstreet.com). You won’t find a better combination of looks and features. Buyers can view a photo slideshow, unlimited description, download the property flyer, see the map and nearby shops & amenities, and of course, contact you through the built-in lead form!

• My Single Property Websites
• Video Tutorials 

(28) Websites Box – Single Property Website

WebsiteBox includes hundreds of professionally designed themes, layouts, images, and concepts that you can combine to make the perfect website that’s right for you. WebsiteBox technology automatically adapts to all popular browsers, including PC, Blackberry, iPhone, iPad, Mac, Android, or other devices. Fully incorporate listings from your real estate board or association into your website. It makes your website the ONLY site a buyer needs to visit to find their dream home.

• WebsiteBox
• Video Tutorials

(29) Corefact – Single Property Website

Corefact is a full-service marketing services provider for the real estate industry.

The company’s flagship farming program is designed to drive consumers online so agents can interact with and close their best prospects. The company provides a variety of marketing solutions that meet the specific needs of individual agents, small to medium-sized firms, and large enterprise clients.

• Corefact
• Video Tutorials  

(30) Agencylogic – Single Property Website

PowerSite Property Websites are 100% dedicated to one listing. Use our Web-based tools to quickly and cost-effectively create comprehensive showcase Websites that impress both sellers AND buyers! Nothing matches the effectiveness of the marketing power provided by a single property Website.

PowerSite Premium single property Websites are individually built by our internal team based on the features you want. Tell us what you need, and our designers will craft a beautiful, responsive listing Website with gorgeous images that look good on every type of screen.

• AgencyLogic
• Video Tutorial 

(31) Reesio – Single Property Website

Reesio also automatically creates a single property page website for each Listing transaction, which you can use to market your property and receive offers on it.

• Reesio
• Video Tutorials 

(32) Real Estate Website Pro – Single Property Website

We are a San Diego small business that provides real estate websites nationwide. Since 2008, we have helped real estate professionals with their website and marketing needs.

We care about the real estate industry, our community, and our clients, and believe in extending courteous, prompt, professional attention to everyone we encounter.

• Rewebsitepro
• Video Tutorials

(33) IDXWizards – Single Property Website

The name IDX Wizards is relatively new, but the company and the people behind it are certainly not. Steps Marketing, Inc. is the parent company to IDX Wizards and has been creating amazing real estate websites and helping agents with marketing for over ten years. We are a group of extraordinarily talented individuals in the relentless pursuit of a beautiful internet. We are good at what we do. We are also extremely humble… 🙂

We develop our websites with the end-user in mind. We decided that we only wanted to sell sites that we would want to use, and thus, your clients will want to use it. This approach allows us to focus on clean, elegant, and useful designs that provide a great user experience as well as generates more business for our clients.

• IDXWizards

(34) Home2Market – Single Property Website

Build your Virtual Tours quickly and easily, using photos from any digital camera, OR… Have one of our Professional Real Estate Photographers take the photos and build it for you! Get maximum listing exposure to the nation’s most significant real estate portal sites, such as Realtor.com, Trulia, Zillow, and more. Link tours using Facebook and Twitter, then track your marketing efforts with detailed Tour Viewing Reports.

• Home2Market
• Video Tutorials 

(35) Masterdigm – Single Property Website

Masterdigm is proud to offer FREE Single-Page Property Websites for the Real Estate Industry. We feel that these property pages will not only help you build your Internet Marketing but also start building a base of sites which, if done right, can help you increase Internet traffic to other websites you own. If you are considering using a Single-Page Property website, you may want to consider a few possible options. First, are they FREE? In real estate, we all know that marketing and advertising expenses are costly and can add up over time.

• Masterdigm

(36) Single Property Websites

Get more Listings by showing your Sellers that you are hyper-focused on their home with Single Property Websites. With a website and domain name just for them, your Sellers will feel confident that you are working hard just for them.

Promote across online networks that will gain massive exposure. buyers-happy-2 GAIN BUYER CONFIDENCE. Complete property information gives buyers everything they need to know. The beautiful display of property photos and videos will “tour” buyers through the home from their living room. Easy to find Agent Contact information and Request for Showing forms allow buyers to see your listings first.

• Single Property Websites

(37) Archagent – Single Property Website

ArchAgent allows you to quickly and easily create a single property website that gives you twice the marketing power of other real estate agents. First, you create a customized website that highlights your proven sales strategy and thoroughly impresses your listing prospect. When you win the listing, your single property website goes live and provides buyers with precisely what they’re looking for.

• Archagent

(38) The Real Estate Host – Single Property Website

Providing Real Estate Websites to Professionals WORLD-WIDE – the most powerful website and property listing management solution available on the web! Be Your Webmaster ~ Absolutely No HTML Experience Needed ~ 1000s of Templates to Choose From. Free Professional Real Estate Website Template of your choice

• The Real Estate Host

(39) Walking tour – Single Property Website

We will create and host a customizable single property website to showcase your listing. Real estate has never before looked this good online. Professional, customizable Single Property Website will help you get more listings. Bring all of your media together in one location to better market your listings to buyers. Websites feature clean lines, modern designs, and the ability to highlight 3D WALKINTOURs.

• Walkintour
• Video Tutorials

(40) Modobay – Single Property Website

Modobay is an all-in-one real estate marketing platform to create VR tours, property websites, brochure, and flyer designs. We also offer professional services to help realtors to prepare all marketing needs from start to finish.

• Modobay
• Video Tutorials

(41) Real Estate Sites – Single Property Website

We have hundreds of design combinations. Each page has a new way for you to add your design elements. You can customize your site by uploading your graphics, or you can choose from our vast selection of real estate images!

With our websites, you can get as custom as you want, or you can sit back and use our default text and graphics – you decide! Learn More Easy to Customize EASY TO CUSTOMIZE! You choose the graphics that appear on each page – or provide your own. You want your layout and graphic header, or we can design one for you. Have a marketing plan or a document that you would like to include? No problem, you can add unlimited custom pages and upload unlimited documents to your site.

• Real Estate Sites

(42) Listings Unlimited – Single Property Website

With Listings Unlimited, you can create professional single property websites for each of your listings. Point your prospects directly to your listing by giving them the unique property address domain name. Now you can automatically pull all of your listing details — including photos — from your MLS! Dynamically create single property websites, listing videos, property flyers, and more! Marketing your listings has never been easier or more cost-effective!

• Listings Unlimited
• Video Tutorials

(43) Devon Title – Single Property Website

Devon Title’s Single Property Websites program gives Real Estate professionals the option to have a unique web and mobile page for each listing. Site costs include:

• Photo Gallery
• Virtual tours
• Mortgage Calculators
• Local Information and Demographics
• Text Messaging with Call Capture
• Multiple Flyer Creation
• Devon Title Single Property Websites

(44) RE Backoffice. – Single Property Website

For years RE BackOffice has been designing websites for agents, listings, and real estate companies nationwide. Our market expertise, paired with our cutting-edge technology, puts us ahead of other design firms that may offer similar services. Gone are the days when prospects physically visited properties.

Today’s generation of mobile prospects wants everything at the click of a mouse. This is why single property websites are rising in popularity. Give your chances a complete, virtual tour of your property listing through RE BackOffice’s individual property websites that are desktop and mobile device compatible.

• RE Backoffice

(45) Smart Gallery – Single Property Website

SmartGallery.io is a software product designed for real estate professionals like real estate brokers and marketers, photographers, Matterport scanners, and others. SmartGallery.io makes it easy to present digital material of properties. You can use photos, floor plan images, videos, and Matterport 3D showcases to create elegant single-property websites. Adding contact information enables the websites to generate leads for the properties.

• SmartGallery

(46) Email Flyer Ads – Single Property Website

EmailFlyerAds.com provides Real Estate professionals with affordable and effective email marketing solutions for helping you market your Client’s property listings. EmailFlyerAds set ourselves apart from other email marketing providers because we focus only on real estate professionals, which allows us to perfect the tools and solutions to fit the specialized needs of real estate.

• Email Flyer Ads

(47) Listing Props – Single Property Website

Listing Props gives real estate agents the power to build beautiful single property websites for their real estate listings. It’s fast, easy, and affordable. After you procured professional photography and videography, you went the extra mile to provide an unmatched property viewing experience with a Listing Props single property website. Your client couldn’t help but refer you to the next person in their network.

• Listing Props

(48) Glass House Media – Single Property Website

• Glass House Media

(49) Listing Nexus – Single Property Website

Listing Nexus gives you eye-catching, modern, single property websites for all of your real estate listings. Each site comes complete with search engine optimization to get your listings noticed and a sleek modern design that looks great on any size screen or device.

Your single property websites are often the first impression clients have of you and what you offer. This is why we have made it our goal to make you stand out from the rest with excellent user experience and modern designs. We aren’t just another WordPress shop; our platform has been built specifically for realtors.

• Listing Nexus

(50) Lofty Web Mentors – Single Property Website

Single-property websites provide better exposure for the listing agent, too. Unlike a syndicated listing, you have the power to advertise yourself on the sidebars or header as much as you choose. You can even provide links to similar properties in your portfolio. Keep your single listing sites live as long as you want. Just put a “Sold” banner across the top. Get the residual traffic and exposure for a while. Keep your name and brand circulating.

• Lofty Web Mentors

(51) Sonderworks- Single Property Website

Our new single property website service allows you to showcase your listing on a beautiful one-page site with descriptive details, photos, video tours, and interactive media – all on a responsive design layout. These are great for consolidating all of your marketing materials on one webspace under a “.com” address that matches the property street. Property websites provide unity for all your digital media and user-friendly experience for your potential buyers.

• Sonderworks
• Video Tutorials 

(52) Agent Elite- Single Property Website

Our #1 goal is to make sure you succeed as a real estate agent! If you succeed, we succeed. We care about your business just as much as you do. Our success is directly related to how successful you and your business become while using our website services. OUR PROGRAM WORKS! Not only does it work, but it has also even outperformed even our expectations!

• Agent Elite
• Video Tutorials 

Time to Get Started

These are by far the best of the best single property websites online, and taking action is what will set you apart from the rest of the competition. I’ve given you the tools to succeed with building an attractive website that will serve the purpose of results.

Please take a moment below and to leave a comment to let me know what purpose do you plan to use for your single property website? This will help the readers of this website to make their decision just a little easier.

If you’d like to embed this infographic into your website, please feel free to copy the embed code below:

<p style=”text-align: center;”><img class=”aligncenter size-full wp-image-2054″ src=”http://www.colemanmg.com/30k/wp-content/uploads/2019/02/Top-52-Single-Property-Websites-Infograph.png” alt=”” width=”800″ height=”2000″ /></p>

What I’m about to share are the same steps I took to get these great numbers of visitors to my website and leads.

Here below, you see the number of real estate people I have on my list.

To house your leads, I use the #1 autoresponder online, which is Aweber, but we will talk more about that later in the content.

Welcome to Agent Marketing Guide for Realtors

These strategies, tasks, and tips will be the blueprint for building your foundation for success online and offline. You will find it easy to implement items that will put you that much closer to stardom.

Today is where you take your real estate agent marketing to the next level.

Time to Dominate…

• Tip #1: Well Written In-depth Descriptions
• Tip #2: Photos Worth a 1,000 Words
• Tip #3: Video Walk Thru
• Tip #4: Power of Testimonials
• Tip #5: Realtor Blogging
• Tip #6: Placing 50 Million Ads
• Tip #7: What About Google Adwords
• Tip #8: Email Marketing is Your Friend
• Tip #9: Don’t Leave Out This…
• Tip #10: I Got Two Phones
• Tip #11: High-Quality Photos
• Tip #12: Get Active on Social Media
• Tip #13: The Auto Response
• Tip #14: Live Chat Made Me $10k

Tip #1: Well Written In-depth Descriptions

One of the simplest things you can do to sell a piece of property at a faster pace is to write in-depth descriptions. Soon to be renters and buyers are looking for that one thing to bring them to making a formal decision.

People want to know about all the new improvements to the property, from remodeling the kitchen to new tiles added to the bathrooms. Using as many engaging terms will put the potential clients that close into making that call.

Tip #2: Photos Worth a 1,000 Words

Believe it or not, people are spending more and more time online looking at properties these days. You, as a real estate agent, must go the extra mile to market yourself over the rest of the realtors. This comes into having a real estate website that will be the place to home all your listing and photos.

With each listing you have, it will be wise not only to create that well in-depth, but it will also be great to include photos. Yes, people in today’s time due to Facebook, Instagram, and Youtube are more visual. You don’t have to get too fancy, pull out your iPhone if the budget is tight and take pictures of all parts of the property.

Tip #3: Video Walk Thru

In my early days of investing in real estate, I use to film any property in had under contract. One thing I noticed early on even in the early 2000,s is that a video walk-thru of the property closed the deal.

Today I will suggest you as an agent to think about filling the listings you have, which will give the potential buyer or renter and visual walk-thru of what’s to come before even visiting the property. This will save you so much time with the tire kickers, and you will only show the property to those who are interested.

Get this video posted to YouTube and onto your website that will build so much credibility to close deals all over the city. You will become the “IT” agent to see and to do business.

Tip #4: Power of Testimonials

Nothing sells in this world more than hearing or reading something from the horse mouth. This is what I’m calling the power of using testimonials to validate your business.

This is something personally I’ve been doing now for years now is providing a service to my clients and asking for a testimonial in return. People are more willing to pull that trigger if they know someone else has taken that step first.

Getting a written testimonial is excellent, along with a photo of that person will go a long way. Having a number of these on your website will do the trick.

Even better as an agent if you can get them on the video to recite the same words they wrote will be the icing on the cake. That video feels for others to see will put you in the driver seat of closing more deals.

Tip #5: Realtor Blogging

What I’ve stressed to those in the real estate industry is that if you want to dominate locally, especially as an agent, then you must start blogging. Look, if you’re knowable about your industry and market, then this will be no problem.

I can write about real estate marketing all day long and never run out of words. You, as a realtor, must be willing to create content the buyers, sellers, and renters don’t mind searching for and reading.

Tip #6: Placing 50 Million Ads

Look, I know you just read the headline on placing 50 million ads, which may seem crazy, but actually, it’s not. Fifteen years ago, there was a product out online that showed you how to place 50 million ads online.

Yes, they listed every single place online to place an ad, and believe it or not people bought that product for $50 a pop. Why I’m bringing this up? Well, you don’t have to place 50 million ads, but you should look for forums, groups, and online classified ad places to promote yourself and the website you set up.

Tip #7: What About Google Adwords

Paying for exposure online is not a bad thing if you have the budget for it. One of the key ways of doing that is by using Google Adwords, which I can write a book on, which I did over ten years ago. “Really I Did”

What you need to do is start getting some exposure in your local market by going after keywords targeted to your market.

For Example:
If you are from the Shreveport, LA market of real estate, then go after the keyword…..Shreveport Real Estate

Yes, it will cost you a little money, but it’s worth getting that targeted traffic to your website or profile.

Tip #8: Email Marketing is Your Friend

Have you ever heard that the money is in the list? Yep, I’ve heard that 1,000,000 times over my 15 plus years of online marketing. Realtors need to think more about using email marketing in their plan of attack.

When you think about the agent marketing process, you look at using email to keep tabs on potential leads. I’ve been using email marketing for over 15 years now and must tell you if used right, you could be rolling in on leads.

When people visit your website, they must be given an opportunity to pass on their contact information such as an email, name, phone#, etc…

Think about it..here on my website; people can sign up for my free 52-week real estate marketing course, which is 100% free. People will get an email each Monday for 52 weeks filled with tons of real estate marketing information.

Now by doing this, I have a list of hundreds of real estate people who I can contact with a click of the mouse. This holds for you as a realtor to create something amazing people will be willing to pas over their contact information.

Tip #9: Don’t Leave Out This…

I can’t tell you how many people I talk to each day that don’t have an email signature to send off emails. You might think this is a normal process for agents to have an email signature, but it’s not.

Make sure your email ends with a signature like mines…

Real Estate Marketing Headquarters
Antonio Coleman
318-382-2243
info@colemanmg.com
http://www.colemanmg.com/30k/blog/

The Ultimate Agent Marketing Guide: [Realtors Blueprints] Infographic

Below is an infographic I’ve put together to break down the entire process in simple terms.

Enjoy this infographic? Share it on Twitter

[Tweet “The Ultimate Agent Marketing Guide: [Realtors Blueprints] Infographic 14 Simple Tips”]

If you’d like to embed this infographic into your own website, please feel free to copy the embed code below:

<p style=”text-align: center;”><img class=”aligncenter size-full wp-image-1954″ src=”https://www.colemanmg.com/30k/wp-content/uploads/2018/10/The-Ultimate-Agent-Marketing-Guide-Realtors-Blueprints.png” alt=”” width=”800″ height=”2000″ /></p>

Tip #10: I Got Two Phones

In the word of real estate, perception is everything to people who you’re around when doing business. You don’t want to do business with one phone because they get a little messy and confusing at times.

We all have lives outside the wall of our profession, so having two phones that have two voicemails, and ringtones will save you a lot of trouble and headaches.

High-Quality Photos

If you’re not in the business of selling properties and renting out to renters, then keep taking unprofessional pictures with that horrible phone. Yes, some phones are great, like iPhones and Androids. But, if you don’t have those types of phones, make sure to get something that takes high-quality pictures.

What I’ve found out over the years one of the main reasons most potential leads don’t contact a realtor is because of poor quality pictures.

Tip #12: Get Active on Social Media

When I talk to new real estate clients of mines, one of the first questions I ask them after asking them about whether they have a website or not, are you active on social media?

The answer I get is…

Yes, I am

Once I visit their Facebook page, all I see is properties, properties, and even more properties.

This a NO, NO

You must be willing to post not only your properties but also add some valuable content as well. Don’t sell to people all the time; it’s best to share the great content from your website. Wink Wink

The Auto Response

What you should know people move at a rate of 3 to 5 times in their lifetime, and more give and take from traveling people. Once you sell that property, most of the realtors think it’s a happy ending story.

Not so true.

If you want repeat business, you must set them up on an email auto-response funnel “http://www.colemanmg.com/cmg/aweber/.” Once this is set up, and you’ve collected on the past client information such as birthdays, wedding anniversaries, etc. You can now put this in the system, and they will receive an email all on autopilot, keeping your name and brand fresh for future transactions.

Tip #14: Live Chat Made Me $10k 

Take a look at the left-hand corner of my website; you will see a live chat box where you can see if I’m online or offline. You see, anytime I’m online doing any work, I”m always available to chat.

I use Tawk, which is free, and if you’re like me, you love free stuff. Not only that, if you’re not online, they still leave a message, which is even better if you’re busy.

When you market your realtor website, you will start getting leads coming over to the website, which is the best time to talk to them. Like I did time back and communicated with that hot lead, which leads to a $10 payday the next day.

Time to Take Action

Now you are equipped with the right tools to dominate your market as an agent marketing genius.

Here are my keys to success in doing these strategies work….

• Be Confident
• Stay Hungry
• Be Consistent
• Work hard
• Take Action

Even though these are not all forms of being an agent marketer on steroids, but they are a good base to start from.

I will love to hear your thought about how you plan on using these actions to build your platform. Please take a moment and leave a comment below so we help others who have questions.

[Tweet “Check out these 14 amazing real agent marketing strategies used to explode my business 500%”]

Welcome to the #1 guide on the internet that will show you how to create an unlimited lead generating real estate website. No, this is not a simple guide that will show you how to set up a website on these monthly platforms. Those are the real estate websites that give you this platform online, but with certain limitation to customize.

Not only that website will charge you $19.95 to $39.95 per month until the end of time as long as you use their platform. This is not what my guide is about I’m here to show you guys how to create the best looking real estate website in your local market on your own.

[Tweet “Learn How to create an unlimited lead generating real estate website in 10min”]

Who is this guide for?

• • New, Old Season Investors
• • Wholesalers
• • Birddogs 
• • Realtors
• • Aggressive Investors
• • Motivated Lead Seekers

Who is it not for

• • None Motivators
• • Get rich quick investors
• • Very Impatient Investors

Table of Contents

• • Why I Created this Guide?
• • Power of an Educational REI Website
• • Choosing Domain and Hosting
• • Installing an SEO Friendly and Mobile Ready Theme
• • Customizing to Your Local Market
• • Now What We Have?
• • Promoting Your Real Estate Website
• • Epic-wow content
• • Ultimate Local Marketing Guide
• • Tell The World
• • Tracking Results with Google Webmaster

Why I Created this Guide?

The sole reason for this guide comes from years of seeing just pure garbage online. You know I can’t even explain it in this guide how frustrating it is to see these horrible real estate websites. I’m talking about a site that has no title, no optimized pages, not mobile, and simply not useful at all.

You see, I’m one of those guys who started back in the old days when we use to create simple websites on Geocities. If you remember that platform just like me, then you’ve been online for a long time. Starting from back later to see the evolvement of websites over the years, I’m just confused about why the real estate industry hasn’t caught up.

What do I mean about the real estate industry hasn’t caught up?

Someplace somewhere, the real estate industry never jumped on the ride of quality websites. Why do I say this? Take a look at the websites like Century 21, which gives out extensions of their sites to partners, brokers, and realtors.

Look, I’m not trying to pick on them in any sort of fashion. I’m just given a point. This point on top of all the real estate websites I see today, I’m just looking to really open the eyes of everyone today.

I will like to know how you can have a website that doesn’t serve a purpose? Meaning how can I attempt to capture leads when there is nothing forcing me to give you my information. Web sites that lack the following are what I see every day and the reason why I took out over 36 hours to create this guide.

• • Poor Content
• • Poor Navigation
• • No Clear to-do-list
• • Don’t Solve a Problem
• • Looks Untrustworthy 

What I’ve noticed that around 98% of the real estate websites have these issues, even the fortune 500 companies like Century 21. They give out a great website that just measly..sell, sell, and sell some more. There are no institutional factors at all t increase leads overall just merely selling.

[Tweet, “98% of the real estate websites, have these issues even the fortune 500 companies like Century 21”]

Power of an Educational REI Website

You will see me use educational REI websites a lot in this guide. Here I want to give you my definition of this keyword phrase.

Definition

Educational REI Website – Real estate website that converts visitors into high quality leads by forcing them to take action by engaging in epic-wow content.

I feel like if you want to be a successful person in real estate, then you must know how to educate people. You can’t be a salesman who is over-aggressive, pushy, and just plain insensitive to the seller or buyer situations.

Your website must reflect those same views if you want to dominate your local real estate market. You have to transform from being the salesman to being the real estate person who is there to lean a helping hand. If you can create a real estate website that caters to people by them solving a problem, then getting leads will be like taking candy from a baby.

• • By having an educational real estate website, you able to do the following…
• • Educate the potential lead
• • Help them solve a problem
• • Give them options
• • Become the local resource REI website 
• • Simply gain more leads

[Tweet “Educational real estate websites are powerful tools”]

What you should realize is that I’ve been online for a long time, and created tons of products, services, and gain over 3,000,000 combined visitors to my websites over the years. What I found out is that if you use the educational model to pitch your product or service, then your sales will seem to rise due to helping verse selling.

The key to success when having a website in any niche market is to create epic-wow content that educates and opens the eyes of the readers that force them to make a quick decision. This can be in the form of buying a product, a service, or entering their information into your lead capturing box. Without this model of marketing, if you have a website, then you just make the journey that much harder to overcome.

To become successful, no matter the industry, you must learn to help people, and don’t be afraid to give away some of your most guarded secrets. This one of the reasons why I can create the ultimate local marketing guide that just reveals tons of information on how any business can dominate their local market.

You may look at this and say why you would give away so much value to the reader, knowing that they will go out and perform those actions themselves. The common sense person will say that you’re losing out on clients by teaching them how to do it themselves, so you’re just stomping yourself in the foot. Right

Nope, after understanding that the people who call me for local marketing help are the ones who realize they need help. They can’t do this stuff themselves no matter how many times they read the guides, videos, and tutorials I create.

Those people just don’t have the skills, time, nor the want to of building their own online local marketing campaign. So at the end of the day, they’re going to contact me regardless of how much information I give away.

Now, when it comes to the other group of people, those are just merely searching for free information online and don’t have one good reason to purchase anything, and these are the people who will take advantage of the free educational content I proved.

Like I’ve learned myself and from other great marketers online such as Lisa Irby, Pat Flynn, John Chow, Tyrone Shum, Michael Hyatt, and Darren Rowse. That the people who just want free content wasn’t going to buy or take advantage of your services anyway. The

The goal is to create the epic-wow content website for those who do need your help, and then after that, you will see completely overall growth from traffic to capturing more leads.

Educational Websites at Work

Personally, I’ve been online for so long now that I’ll be the first to tell you that I don’t read many websites/blogs. If I do, then their going to have some of the best forms of content online. Meaning that content has to be educational and good enough to take me from working on my own website to reading theirs. We all know once you start to have a successful website online, you really don’t’ have time-wasting reading garbage.

Ok, before getting into creating your educational website, I first want to introduce you to a few websites that have broken down the walls of having an educational website. These two websites are maybe the only two websites that I will stop what I’m doing to go read. Why

First and foremost, they are filled with…

• • Highly written epic-wow content
• • Constantly updated
• • Great people behind them
• • Provides value throughout
• • No Salesman on the staff

Allow me to just run through these bullets points just for one second, so you get a grasp of what I’m talking about.

• • Highly written epic-wow content – These websites continue to bring the best of the best content for their respective readers. When they produce something, it’s of value and something you can put to use the moment after you read or listen to it.

• • Constantly updated – I really don’t care for sites that don’t update at least once a week. Both of these sites are updated at least a few times a week, but one of them is updated many times per day due to the high value of readers and writers.

• • Great people behind them – The people are what make the readers and potential leads come back for more. The original kind words they choose in their content make the readers fill good about themselves and show that they care about your success.

• • Provides value throughout – When looking at an educational website, if it doesn’t provide value throughout the site, then its a waste of time. Meaning you should be able to click on any parts of the sites and find value. Something of value should be around each block from a guide, videos to tutorials.

• • No Salesman on the staff – This one here is a kinda funny one I put into the equation. When I say no salesman on the staff, I’m pretty much referring to that they don’t force your hand to buy something. They strictly stay in the educational approach mode and allow you to make that buying discussion.

The two sites I’m referring to is Biggerpockets.com and Smartpassiveincome.com

The reason I’m using these two sites because if you know it or not, they bout complement each other. BP is all about the investing side of real estate, which is the base of this guide is to show you how to build an awesome educational real estate website.

SPI is about all the moving parts of marketing from online to offline. Pat has pretty much built a machine over there that caters to people who just want to be successful in some form or manner. The transparency he gives is what makes people fall in love with his site and make you comfortable to buy anything he is promoting.

Welcome To BiggerPockets

One of the great people behind this website is Josh Dorkin, the founder of the #1 educational real estate investing website in the world. I found this site back in August of 2014 when I was doing a little research online on a niche market I would be interested in writing about.

[Tweet “Josh Dorkin, the founder of the #1 educational real estate investing website in the world.”]

I wanted to start creating content online on the marketing side of real estate, and so happen upon BP. What I found amazing about the site are all the real estate investment tools and resources they give their readers. The information on the site from the podcast to the jammed packed blog posts their contributors write is just awesome.

You see, I even write for the site no thanks to Josh sidekick Brandon Turner who gave me the opportunity to get in front of their audience so I can blog about the real estate market each and every Tuesday.

Check out my posts that get tons of shares and comments. 

One last thing about Brandon is that he created an excellent real estate book called No (and Low) money down where I did a review on some time ago if you want to check it.

When you think of the BP press, you start to realize very fast that people love what they do over there. Yea, like any other website, including mines, we have products and services we offer, but what separates them is the overall educational side of it. They’re looking to share as much as they can through epic-wow content and real-life conversations from people who are living the dream in real estate through their podcasts.

So you have to look at what Josh and Brandon are doing over there and ask yourself, can you create something like this fantastic for your local real estate market. The answer should be yes; I can create a well engaging content website that serves the people not sell to them.

Welcome to Smart Passive Income

The site I’m introducing you to now has nothing to do with the real estate industry. Pat Flynn, the founder of SPI, is living the life most people dream about. Pat has one of the most educational internet marketing websites in the world.

[Tweet “Pat Flynn, the founder of SPI, is living the life most people dream about.”]

You see, no matter if it’s the real estate industry or the internet marketing industry, all rules still apply when you’re trying to gain leads online.

The #1 rule that Pat stress is to educate people, and then allow them to make the decision to move forward to buying or using your services. From doing the educational model through his content and #1 rated podcast on iTunes, Pat is able to build a following of thousands of people just by educating them.

If he is promoting something on his site, you will never know it. What I’ve learned from him ever since the early days back in 2008 when I first stumble across his site is that he stresses teaching versus selling.

Don’t believe me, then make sure you check out his monthly income reports, which are sometimes depressing if you’re sitting on the other side of the table. You can’t even imagine those numbers of making 80K plus a month without asking anyone to buy anything.

Naturally, it comes down to if you want leads, then don’t force their hands always give them something of value, which then will allow them to make the smart decision. The SPI community will tell you that the best thing about the site is always the content Pat distribute out in the form of blogs and podcasts.

What Did We Learn?

Very simple and plan if you want to take your real estate business to the next level, you first not only have to have an educational website, but it must force people to take action. BP and SPI are in two totally different niches, but they bout are working for the common goal of educating people to turn them into leads.

Now I hoped I’d given you some form of which route we want to go with this. You should now understand the importance of having #1 a website, but something that will gain leads by being read and shared with others.

Now for the moment we all been waiting for is the step by step process of building an excellent educational real estate website in under 10 Minutes.

Choosing Domain and Hosting

One of the biggest hurdles I see real estate people and the average person who is trying to start a business online is picking that domain name. Wow, this is one subject I can talk about all day, knowing that there are people who are struggling with this big time.

What I’ve found out the people who struggle the most with this are those in the real estate industry. How many of you have seen a real estate type website like this when it comes to the domain name?

• www.homebuyerslocatedindallastx.com
• www.homeinvestorswhobuyhosues.com

Look, I see this all the time when doing research, browsing, or working with new clients in the RE industry. First thing I ask them, how did you come up with the domain you have? Most of them were probably told they needed something long and targeted.

Some people went out and talked to other investors, realtors, and brokers and were told to put the name of the city in your domain name. Not only that, many of them had to make sure to insert those magic keywords, such as…

• • Investors
• • Homes
• • Houses
• • We Buy Houses
• • Private
• • Homebuyers

Now there is nothing wrong with these keyword or key phrases in your domain, but the issue is that you honestly don’t have to use those words at all. You’re not going to rank any higher or lower by having certain keywords in your domain. Google really started to crack down on this some years ago when people started to name their websites whatever keywords they were trying to rank for.

So now your domain can be named…

• wwww.68723fnjnnbsjs.com or www.sdjdsdjvndsj6647.com

Even with these horrible looking domain names, you still can dominate your local market. Now I’m not going to dive deep down into this. Just know that when choosing a domain name, it just needs to be short, sweet, and to the point.

Here is an info graph below from Entrepreneur.com from Kathleen Davis, which is the former associate editor at Entrepreneur.com.

View Blog Post

Picking a Domain Name

What I usually try to do is choose a domain that is brandable and easy to remember. I always say if someone was listing to the radio, and my website address is mention, can that person remember it easily without writing it down.

So simply think short and sweet domains.

What do all these domains have in common?

• • Google
• • Yahoo
• • eBay
• • Amazon
• • Wal-Mart
• • Best Buy
• • Target
• • Star Bucks
• • Sears

You don’t have to be a rocket scientist to know that all of these are short and easy to remember company names and domains. These names are not picked by mistake; the marketing behind all these first comes from them thinking of a brand. Having a short and sweet name also transforms into a short and sweet domain name.

So when you decide to go with a domain name, just think about your brand in a short but sweet way. No need to use all those keywords on your website. Honestly, it makes the domain look unprofessional and messy.

Now Lets Setup a Domain and Hosting

I’m not even going to argue with anyone about who has the best domain and hosting service. What I use and what my clients use is the one and only Bluehost. Personally, they are the best by far when it comes to having everything you need at your fingertips.

Before we get started, just check out this short video on the Bluehost family.

First, you will need to go over to Bluehost so we can find and set up your hosting and domain.

Next, you will need to click on the big green button that says, “Get Started.”

On the next page, you will see a number of choices to choose from when it comes to the package you want to buy. But to keep it real with you, there is no need going to higher prices. Just stick the minimum amount, which will be billed on annual terms.

Bluehost Prices

The third page you get to is center around what we talked about above, which is picking your domain. You will have two choices from “New Domain or I Have a Domain.

Simple and plan if you have a domain, then you can transfer it by going to “I Have a Domain” From here, you can go through the process to transfer your domain from location A to B, which is Bluehost.

So just for the domestication, I picked the domain name “Antoniohomes.com” This domain is short sweet and being branded around my first name. Doing it in this manner helps so much down the road when looking to take your real estate business offline. People will be able to say it quickly and, most importantly, remember it.

Finally, at the bottom, you will need to enter your payment method, which you will only be billed for that one year.

Note: The only box that needs to be checked is “Domain Privacy Protection” everything else is a no show if you ask me. You should end off with around $98 total for the entire year, which is 100% awesome when you think about it.

Domain Protecting

Now that we have gone through the process of picking a domain and paying for our hosting, now it’s time to install our WordPress platform. Installing WordPress is so simple that a 5-year-old could do it. Once installed, we can then start the process of setting up our website, which will be even easier.

[Tweet ” Installing WordPress is so simple that a 5-year-old could do it.”]

Bonus Time: I’m not here to explain the whole platform of WordPress or how to use all the functions, so for that reason, here are 200 + articles/posts from Wpbeginners.com that will walk you through all parts of WordPress. Pretty Awesome Stuff.

Installing an SEO Friendly and Mobile Ready Theme

Before we get into installing an easily customizable theme that is SEO friendly and suitable for local online domination. I first want to talk about themes or what a lot of people call them web pages.

One of the things I want to clear up with all of you is that almost everyone web site theme you see online is a duplicate theme. Meaning if you bought an item from one of these websites that sell all sorts of themes, then best believe someone else has that same theme.

The only way you will have a different theme compared to someone is if you pay to get a custom theme built. Believe me, when I tell you unless you’re some fortunate 500 company, don’t go out and spend that type of money just to say you have the only website online that resembles yours.

Doing something like this can cost you thousands from customization to coding, which is a headache no one needs. But I still come across those people consist that they must be the only person with a theme just so they can stand out.

Facts About Themes

• • They are easy to upload
• • They’re easy to customize
• • They’re easy to find online
• • You can purchase most under $50

False Facts About Themes

• • You can only use it “crazy, huh.”
• • Hard to customize
• • Needs to be high quality

These are just a few facts and false statements I hear all the time from people who are looking to start a website. Most of them say that they want something different than everyone else in their industry. They want to be able to stand out from the crowd.

What a lot you may not know is that no matter how custom, unique or well-written content you have on your website without great marketing behind it, your site becomes that one cactus in the middle of the desert. 

Basically, what I’m trying to say is that when you choose a theme, just go after something that is of high value that you can customize as you like. Just know someones has that same them which can be thousands, “and yes, I said thousands” take that theme and customize it by using special tools which I will help you with. Doing this will allow your site to be as unique as possible to make you feel as though you’re the only website online that has that style of the theme.

Installing a Theme

Here in this guide, I’m going to supply you with two ways of getting a theme. One is the paid way, and the other is one of my favorites, which is the FREE way. Now for the sake of this guide, I want to introduce you to “Themeforest,” where you can find literally hundreds of WordPress ready to go themes.

[Tweet “where you can find literally hundreds of WordPress ready to go themes”]

You can browse around by typing in real estate themes and check out the starting lineup of themes. Like I said earlier that you could find a theme under $50 of high quality, so don’t think you’re going to have to spend tons just to get something of value.

“My Issue” For the real estate industry, these are the norm type theme most of us come across that seem a little too house friendly. What I mean about house friendly is that most of the real estate themes I see beside the “We Buy Houses” themes are that is focus too much on selling a piece of property versus educating my potential lead.

I realize that at the end of the day, we want to buy and sell real estate, but I’m one of those people who like to do the educating first off the back versus any other style of contact. So the themes you will mostly see here are for the Realtor, Broker, or real estate company.

They really don’t touch on the need just offers a solution to introduce yourself and list your properties, which are cool but not so good for local market domination. My recommendation is to hold off on buying a theme until you feel like you’re ready for a different look.

What I’m going to give you is a free real estate that I customized myself center around the real estate market not only that, it will come with all the educational pages, content, images, and more.

Free Ready to Go Real Estate Website (Created by You)

What I’ve done is created an educational real estate theme that all you have to do is upload to and do a little on-page optimization (which I will so you how to do) and bingo you’re ready to go.

When I started to create real estate websites for tons of people over the years, I’ve found out a lot of people just couldn’t afford the price of getting one built professionally. Most could possibly pay for the domain and hosting but didn’t really have the money to pay $500 to $1,000 for a website.

So I sat down one day and called up a number of my real estate friends all across this country and ask them one simple question. If there was a way to create your own real estate website with just a few clicks of the mouse will you do it….all of them said yes

That is when I went to work creating this theme just for the thousands of real estate people who just not willing to pay hundreds just for a website. Now you will have something that would’ve cost you around $600 to get someone else to does it, but now you can set it up all for free on your own time.

I Know What You Thinking!!!

This is a duplicate website

I can get an REI from XXXXX for X amount of $$ per month

Let me answer those two questions…

Duplicate Websites – nearly all websites online are a duplicate of some nature unless they spent thousands on a custom theme. So just because your item looks like another doesn’t mean it’s less valuable.

At the end of the day, everything comes down to a theme that is.

• – Seo Friendly
• – Optimized Pages
• – Epic-Wow Contents
• – Mobile Friendly

If your site can checkmark all these above, then you’re ready to dominate any local real estate market.

I can get an REI from XXXXX – Crazy that I’m writing about this because just a month ago, I got an email from an investor in Little Rock AR asking my opinion on these sites that charge by the month. Now first, I want to say I have no issues with these REI websites that charge clients by the month to use their platform.

I’m just one of those people who ask why to rent the cow when you can buy one. Think about these numbers for a moment and tell me which you you would go to.

One time fee for a website $500 to $750 – Simple math huh

or

$29 per month for a lifetime. Even better, let’s just say you have the site for five years at the stated price.

$29 per month x 60 months = $1,740 and continue to charge month after month. It doesn’t take a rocket scientists to know you must get something of your own that you control…..I’m just saying

How to Create a Real Estate Website in under 10 Minutes

First, you will need to download FileZilla or just use your hosting back office to upload the real estate website to your server.

Next, you will need to “Download the Free Real Estate Website Files.” The folder that will be downloaded will be called “RE Website Dup Folder” It will include two files that will need to be added to the root part of your website or copy and pasted to any given folder you create as long as it’s empty.

Below you will see FileZilla, and from here, just enter the following.

• Host:
• Username:
• Password:

Next Click Connect:

Once you connect, it will be easy to find your “public_html” folder where you should be able to upload your site. If your domain is fresh and right out the box, then you might not see that, so all you have to do is upload both files.

Must-Do: Create Database and User

For you to be able to upload this website to your server, you must first give the software access to upload. This is a straightforward process, so no need to complicate it.

Very Simple Steps…

Find the “MySQL Databases” tab and create databases for this new site and username. Make sure to name the database the same as your username.

• For Example:
• Database Name/User: yoursite_dupsite
• Password: XXXXXXX

Important: Make sure all USER Privileges are “CHECKED” without this key component you won’t be able to gain access to the server to upload the site. 

Time to Upload

You should be able to visit the link below to get to the install page if you did everything correctly.

yoursite.com/installer.php

Next, all you have to do is enter your database name and username along with the password.

In the 3rd setup, you should keep these fields as you see them. No need to change the path of the website unless you really know what you’re doing.

Continuing on in setup 3, you will find more options at the bottom of the platform.  It’s recommended you create a new username and password. You will need that login to get into your WordPress back office. Missing this section will get you locked out.

All Done…You just built a real estate website in 10min

“If you’re still stuck, then just go here.”

But Wait..I’m not a Website Designer

You see, I know most, or all of the real estate people who read this guide are not designers. For that reason, I’ve deiced to do something that will save you tons of time and the reason why it only takes about 10 minutes to create your real estate website.

What I’ve done is built the entire educational website that comes completely out the box ready to go. All you have to do is upload the theme, which will take about 5 seconds to do. I spent days customizing this theme from adding…

• • The Layout
• • Structures
• • SEO Pages
• • Optimized Pages
• • and content

From here, you have a fully ready to go real estate website that you can easily customize in a matter of minutes. Below you will find step by step process of how to upload, customize your theme within the recommended 10 minutes.

I personally know how easy this process is from the old way of doing this if you had to do it from scratch. This is completely easy to do, and plus, it doesn’t take days to get a website up and running center around your local market.

You didn’t have to spend $700 to $800 for a so-called real estate website that you could’ve built yourself. What most of you don’t understand is that just making the site is the natural part, but marketing is another animal in its self. But before we get into how we are going to drive ten of thousands of leads to the site, we first need to get this thing customized to our real estate business and local market.

Now What We Have?

Most people will look at your real estate website and say something like “where is the opt-in box” Sadly to say too many people feel like the opt-in box must be directly on the front page of the website..huh not

A perfect example if from Pat Flynn website 

Go take a look at his website and let me know if you see an opt-in box on the front page of the site. For a website that does almost $100K a month doesn’t have an opt-in box on the front page…what’s going on here?

I wish I could’ve found that podcast that Pat did some time back that talk about the studies of not having the opt-in box on the front page. If Pat or someone who knows the podcast episode I’m talking about, will you email me or leave it in the comment section so I can add it here. I looked and just couldn’t find it.

Ever since then, I have really been trying to educate my clients about not having an opt-in box on the front page. Now I make sure I built a website where the focus is educational, and then if they want to opt-in, then here is the link. No more throwing the box in their faces forces them to make a decision. Now we allow them to take action, which in other words is a hotter lead than general people filling out the forms.

What I’ve done is created a page called “Sell Your House Fast,” where you will put that opt-in box. Every page on your site is linked to that page, so you will never have to worry about potential leads not finding it.

Besides that, now you have a deadly machine that is ready to be used. All you have to do now is start marketing the heck out of it to the massive and watch your online presence and leads soar.

Promoting Your Real Estate Website “Just Like Me”

I wish I can sit here and give you tons of stats from this website and other websites I’ve built up the years online. You see, I can post screenshots of me getting 600k people over to one of my other websites from just doing SEO.

Even better, I can also show you guys how back in 2007, I created a Youtube Channel strictly on marketing. I created over 130 videos that combined for over 3.5 million views and built a subscriber base of 10k people at the same time.

Heck, this doesn’t even count the 100 plus opt-ins I was getting per day from all my efforts of online marketing. You see, at the end of the day, no one wants to hear or see my accomplished people just want to know…

What Can You Do For Me? Period

For this reason, I understand that the real estate industry works in the same fashion as any other industry. Some people will say we are in two different industry, how can online marketing websites be the same as a real estate website online?

Believe it or not, it’s all the same games as of creating an excellent educational website where people will do Google searches or go directly to your site to engage in your content. Doing that, we all want one common goal, which is to get the visitors to convert into a lead.

But before you even think about driving any traffic to this real estate website, you best create something I call epic-wow content if you don’t have this, then your website will not convert at a higher rate, nor will anyone share it.

If you can’t get people to read, like, link, or share your website and content, then you’ve just wasted your time and their time. Because when it comes to ranking these days, Google and friends look very carefully into how your website reacts through the social media platforms. If no one is engaging, then you’re in big trouble no matter how great your website is.

So the way we combat this is by creating epic-wow content.

What is Epic-wow Content?

My definition of epic wow content is a piece of material that can be content, videos, ebooks, guides and etc.. Things that are of value that will attract thousands if not millions of people who will be willing to share and link to it.

Simply stated is that you must create something the world will just die to read and share. This what you have to do if you plan on dominating any local market. If you are able to manage to do this at the highest level in your local real estate market, then you will be on your way to unlimited leads.

[Tweet “My definition of epic wow content is a piece of material which can be content, videos, ebooks, guides and etc..”]

Why Is that?

One of the reasons for this is due to the fact your local community will start to market your content for you, which will be on your website. The content will answer questions and solve problems that will force people to talk about it.

You see, I’m one of those people who is willing to show you proof that this works. So below is a real-life case study I did in 2014 to see if I can write something epic-wow content that will go viral in the local community.

Basically, I wrote a blog post called ‘Living Broke in Minden La” within a 48hrs of posting that epic-wow content, I was able to accumulate over 4,165 visitors to that blog post. What I seemed to accomplish is that I created something epic that people will be interested in and willing to share.

Check out the numbers

Once a person reads your website content, they should feel the need to share. The second they click the “share” like” button your content is instantly circulated among the hundreds of thousands of local friends they have. This is when your content can start to fall into the hands of thousands of people in a matter of hours just by creating something epic.

It got over 400 shares on Facebook

Quick Fact: I published that epic content online around 12 am on a Wednesday morning. Around 9 am, I got a call from a total stranger who at that time I didn’t personally know. Come to find out that this person was running for mayor of our city.

Obviously, he saw my writing from the tons of shares I got and wanted me to help out on the campaign. I came along and talked to him about epic-wow content and getting it out of the community. This is what we did was create something of value that touched on the community as a whole.

We posted this online, and just in a matter of about 24hrs, and over a five day period, that blog post had got over 3k local readers to read this and learn more about this candidate campaign. This I something that can be utilized in all industries, especially the real estate market.

Just to give you an example of some epic-wow content I’ve published, I will like to introduce you to what I call link-baits and shareable content.

• How-To Guide: Real Estate Marketing That Works in Every State, City or Town
• Targeting Hungry Customers | How to Promote your Restaurant on Facebook to Thousands of Customers
• The Guide of How To Market Your Local Business
• The Advanced Guide to Marketing Your Real Estate Website Offline by Antonio Coleman
• The Advanced Guide of How to Block Websites
• Ultimate Local Marketing Domination Guide by Antonio Coleman
• How to Start an Online Business from A to Z – Antonio’s Complete Step by Step Tutorial

These are simple examples of epic wow content that you need to start to create once your website is up and running. People must have something of value to read and share if you want free targeted local traffic to your website.

Put to Use My “Ultimate Local Marketing Guide”

One thing I can stand behind is when I say that I get tons of people in the real estate industry asking me “How Can I Dominate my Local Market.”

When I hear those words, I mostly tell everyone you have only two options. Honestly, these are the only options you will ever have, which is the Paid way or the Freeway. Now I do have what I call my $3 a day local marketing services I offer to tons of my clients who just want to build that online presence.

Sometimes that can be a little expensive for some real estate people, so, for this reason, I took a lot of time out of my day to create a step by step local marketing plan.

This free web based ebook will walk you through on how to dominate any local market. Here is the Ultimate Local Marketing Guide in the following chapters.

Introduction

• Ch 1: How to Search for Local Keywords and Dominate the Market
• Ch 2: The Advanced Guide to Dominating Local Small Business Directories by Antonio Coleman
• Ch 3: The Advanced Guide to Local SEO Video Marketing to Dominate Your Local Market
• Ch 4: The Ultimate Guide to Dominating Facebook Local Marketing for Small Businesses

Heck, all you have to do is follow the simple instruction, and you will be on your way to dominating your local real estate market.

Tell the World

When I think about a brand new website, I most of the time put myself into the minds of new parents. Those newlyweds who are having their first child, and their pretty much so excited that they’re willing to tell the world about it.

You will see the mother taking tons of pictures of little “Mikey” in his crib just sleeping and doing nothing but just laying there trying to get some rest after being locked up for over nine months in his mother. So the little guy is tired and just looking to get tons of rest from his big journey into this world.

This is where people are willing to tell the world about their big bundle of joy. They start posting pictures on FaceBook, Instagram all other social media platforms they can find. The text messages begin to go out attached is a few pictures of the little guy still sleeping.

WHY is this?

People love to share things that mean the world to them, and even a website is thrown into that category also, when your real estate website is up and running and completely set up the way, you want it from the images down to the content.

Go out and tell the world…Starting Today

Be proud of what you just created, which was not easy, but you manage to put it all together with the help I provided. Just telling the world about it will at least get it out there in a few hands that may share it or even take advantage of your services.

No matter what you do just be active telling the world about something that will become the centerpiece of your real estate business for today and years to come.

Tracking Results with Google Webmaster

One of the final things I want to leave you with today is some form of how to see if the marketing you’re doing is paying off. In the world of online marketing, you will find out real quick that nothing happens overnight when first starting out.

This is a marathon and not a 100-meter dash

Most people rate a successful website in the form of getting leads to sign up. If they don’t see leads coming in, then, they start to panic and wonder if this marketing even worth it. So what I suggest is not to look at the side of the lead of it, which I tell all my clients you’re looking for six months to a year process to see any dominant force online.

What you need to do is just track the success of your website throughout the search engine. Monitor the index pages, backlinks, and search queries, which are all the keywords you’re ranked for.

Go to Google Webmaster by going here...

Next, what you want to do is click on the link to the right side of the page they say “Add a Site.”

From there, you can follow the simple format to add your website to the platform. Now once active, you will have something that will track every performance use of your website. You ill even get notifications from Google if any suspicious activity and going on to your website. Given you the opportunity to clear the matter and get that site back in good standing in the search engines.

The platform has tons of things that monitor your website, but just for this guide, I only want to focus on the backlinks and search queries.  

One of the fantastic things about creating epic-wow content is that people not only start to share it, but they start to link to it. When people begin to link to it, then it starts the wheels moving of it up the rankings.

Let me give you a perfect example of a theory that can happen if you write epic-wow content, and people start to link to it.

Let’s say I target the keyword “Shreveport Real Estate” that gets about 1,600 exact searches per month. I will create some epic-wow content titled something like…

Take Advantage Of the Shreveport Real Estate Market – Hurry Before It Goes Cold

Now let’s say the top 5 websites listed in google have the following backlinks

• • Position # 1 83 links
• • Position # 2 15 links
• • Position # 3 156 links
• • Position # 4 5 links
• • Position # 5 19 links

Now, as you can see, the links vary all over the place due to the fact is that this SEO stuff is really tricky. You see, I been doing it for over ten years now and can tell you exactly why #1 outranks higher than # 3, which has by far more links. Right. The issues behind this come to on-page SEO and the quality of links pointing to your website page.

Meaning the #3 website may not be completely optimized for that keyword for “Shreveport Real Estate” Just for this reason alone, most people will not even dare tackle doing SEO because of all the layers you have to pull back.

So if I wanted to outrank these sites, then first, my content must be 100% better than theirs. What I will do is visit each website and analysis its content. If it’s a bunch of crap, then I know all I have to do is create something epic-wow optimize it correctly and Bingo I’m on the way to higher rankings, which should bring in more leads.

All I need to do now and share that content with as many people as I can and encourage them to share it and link to it if they feel that it’s something of value. I will keep doing this for as long as I need to until I start to see in my back off of Google Webmaster the backlinks coming in. 

Seeing this is what will be my goal instead of leads knowing that in reality, if I can get maybe 100 good highly quality backlinks, I should be able to outrank those top websites for these simple reasons.

• • Content is fully optimized
• • Epic-wow content
• • Content is Shareable

The search engines are looking for these three main elements now when it comes to ranking. If you hit them all them, you have a better chance of ranking for high keywords. Google Webmaster just allows you to see the results from your efforts.

Here is a screenshot of my backlinks pointing to my site home page and to the internal pages.

They keep track of all the links coming to your website, so make sure to keep a close eye on who’s linking to you, so you will know that your efforts are paying off.

Finally, you will start to see that the content you just created in ranking for not only your main keyword that you’re trying to target, but it also will rank for what we call long-tail keywords. Underneath your search queries tab, you will see a list of keywords you are rankings for.

Wow..can does not tell you how good it feels to see that the content you’re writing is producing some form of rankings. Now it might not be the best from day one, but you do see some sort of success.

Google Webmaster provides all of this information for free on tracking your search results. Now there is software out there that takes these steps further when it comes to tracking your rankings. But I’m not going to get int those tools because honestly, it will just confuse the heck out of you, and most importantly this platform is FREE…and we all love the word FREE

Take Action Today

With over 8,900 words on the page, my fingers are about to fall off from all this typing. I felt as though I had to create this guide for those who don’t want to pay a so-called website designer $1,000 or more for real estate web sites. Plus, maybe you don’t want to get to one of those REI websites that charge you a monthly fee for using their platform to build and host your website on their server, which you will haven’t continued to pay until the end of time.

I wanted to put this together for all those thousands of realtors, investors, wholesalers, and brokers who just want something of value without having to be out of tons of money. For that reason, I tried to fill this need in the market for people who wish to awesome SEO friendly websites that are filled with a lead generating epic-wow content.

Come to find out all those other platforms out there online that help you setup the REI website is pretty good. They give you all the pages you need but lack the full experience you need to dominate your local market. I don’t want just an REI website that has general information on it I want something of value that people will share and link to.

That should be the first question to yourself when you see your website completely done is this something people will love to share and link to it. If not, then you might want to go in another direction, which I think is an educational real estate website that serves the entire community.

Thanks for reading

Wait, I Need a Favor!!!!!

If you think this guide is of some value, then please help share it with your family and friends. I have a few links over there to the left-hand side of the page. Plus, if you think it’s even worth linking to, then, please add it to your website as a blog post, sidebar link, or footer link. No matter what you do, I just want to say thanks for making it to this point, and I wish all you the best.

P.S. Don’t forget about my free 52-week real estate marketing newsletter course that’s 100% free.

Today I’m introducing a new segment of me bringing you guys the best of the best real estate marketing and advertising content around the internet each and every month. Just like my free 52-week real estate marketing newsletter that is filled with tons of free valuable content, the 31 pieces of real estate content I’ve found from the pros of real estate marketing will help grow your business massively.

Finally, if you’re able to implement and study these tactics by approaching them with an open mind, then you will see mega improvement in your brand and likeness overtime.

Let’s Get Started

Real Estate Advertising Content 101

Many believe that the future of real estate marketing is quite grim for real estate agents, and it is quite hard to argue with that. The fast evolution of the Internet has made it possible for the homeowner to sell his own property.

There are tutorials on how to sell the home for maximum profits, and literally, anyone can read them. At the same time, most real estate agents are outdated, utilizing old promotional methods. To survive in the future, evolution is critical for the real estate agent.

Author: Boris Dzhingarov

Article: What Does the Future of Real Estate Marketing Look Like?

We are in the middle of one of the most significant cultural and technological shifts since the Industrial Revolution. We’re only a couple of decades into “the Internet, ” and already, companies like Amazon are delivering packages with drones within an hour of placing the order. We can use our iPhones to unlock our front door, turn the lights on in the kitchen, brew coffee, and start a load of laundry…all from the office!

Author: Dustin Brohm

Article: Snazz Up Your Real Estate Biz with Snapchat

If you’re ready for some fresh content marketing ideas for real estate agents in 2017, you’ve come to the right place. In an age when internet noise couldn’t be any louder; it’s no secret that the need for relevant, compelling content is more significant than ever.

Early adopters of the strategic approach, better known as content marketing, are engaging their audiences, increasing brand awareness, and positioning themselves as real estate industry thought leaders. Personalizing and cultivating meaningful relationships is now the reality of an effective marketing strategy. And in the real estate industry, agents are challenged to create high-quality content that resonates with their clients.

Author: Erin Myers

Article: 5 Creative Content Marketing Ideas For Real Estate Agents in 2017

If you think about it, homebuyers are obsessed with making the virtual world real. When searching for a home, consumers rank photos, and virtual tours as the most valuable assets on a website. Why? Because they are the best tools available to help buyers imagine what it would be like to live in a home.

Author: Amen Daro

Article: 5 Technologies that Push the Boundaries of Real Estate Marketing

According to the national association of realtors annual report, it has been shown that more than 90% of home buyers and sellers make use of the internet during their homes hunt, searching for an agent or merely searching for real estate related information that will give them an informed buying or selling decision.

Most of these research begins typically with a query on search engines (Google, Bing & Yahoo) with keywords like your townhomes for sale, your town apartment for rent, or the best place to live in your city.

Author: Ibemere Obinna

Article: Real Estate SEO Expert | Best Real Estate SEO Services To Achieve Top Rankings

The first official week of 2016 is finally wrapping up, …and quite a week, it’s been in real estate news! From laundry-folding robots to ghost towns under lakes, here are the highlights, and the pearls of wisdom we gleaned from them.

Author: Judy Dutton

Article: Wacky Real Estate Marketing Tactics and 4 More Things We Learned This Week

If You Want To Maximize The Value Of Content Marketing For Real Estate, Focus On These Three Key Areas. You don’t always have to create fresh content to spread the word! Use your existing blogs, offers, and photos or videos and share them through email marketing, newsletters, and social media platforms.

Author: Laura Hill

Article: 3 Ways to Maximize Your Content Marketing for Real Estate

In my conversation with digital marketing expert Kasim Aslam, he provided a breakdown of an online marketing approach that a real estate investor starting from scratch, can use to begin generating and converting on massive amounts of leads.

Author: Joe Fairless

Article: The Ultimate Online Real Estate Marketing Breakdown

Twenty years ago, if you had mentioned your desire to start flipping houses and make a ton of money in the process, people would probably laugh at you. They might not have even known that you were talking about a legitimate real estate investing strategy.

Flipping a house involves an investor buying a discounted home, usually with cash or private money from companies that partner with people who buy houses. The investor quickly renovates or “repairs” the property, thereby bringing up the property value to its “full-retail level.” When the investor sells the property, he or she has “flipped” the house, so to speak. But, is flipping houses for a profit even possible; and if possible, is it a worthwhile endeavor?

Author: Segun Onibalusi

Article: Crucial Factors to Consider While Flipping a House

“Real estate is an inherently mobile industry that drives our mobile-first approach.” That’s Jeremy Wacksman, Chief Marketing Officer of Zillow Group, explaining the one-for-one overlap between real-estate marketing and mobile marketing. Like any good buzzword, “mobile-first” is applied to everything these days: e-commerce, retail, software, entrepreneurship, and even finding lost pets (seriously).

Author: Aaron Orendorff

Article: 5 Mobile Musts for Real-Estate Marketing

Being a Digital Real Estate Marketing company, we help many agents implement their real estate marketing strategies. One of the things that we emphasize is that the agent needs to know their target sphere. Is your target sphere super tech-savvy?

Are they foodies? Perhaps they like to go to a lot of events? The point is that by knowing your sphere, you can custom tailor your marketing strategy to engage that sphere and generate leads. This infographic by Inman.com provides a couple of stats about the digital homebuyer as well as some great insight on how to interact and attract the digital homebuyer.

Author: Agent Sauce

Article: The Digital Homebuyer

In real estate, I often talk about how it’s a game of consistency in securing leads from your marketing efforts. But one aspect that I would like to expand on today that I think that is equally as important is the notion that you are working on the seller’s timetable — not yours. People don’t seem to understand this concept very well, and it’s something that I wanted to touch on today.

Author: Chris Feltus

Article: Real Estate Marketing Not Pulling in Leads? Here’s the REAL Problem (& How to Fix it)

Having a high converting website is the best way to get business as a real estate investor. How can a company survive if it isn’t generating leads? The answer is simple: it can’t.

Years and years of generating thousands of motivated seller lead online has taught me a lot, and I want to share as much of that with you as I can. One blog won’t be enough to give you the information that is going to make your real estate investing business more successful.

Author: Danny Johnson

Article: Online Lead Generation Part 1: High Converting Websites

Looking for creative real estate marketing ideas for realtors? I have helped hundreds of real estate agents, but even if you don’t sell real estate, below are some guerilla-style, out-of-the-box marketing ideas that might inspire you with your own business.

Author: Gail Oliver

Article: 10 Creative Real Estate Marketing Ideas for Realtors

Most of the real estate marketing innovation happens in the luxury home sector first. Top luxury real estate agents are always looking for a better way to tell the story of a home in a visually compelling and emotional way.

We have talked about the power of video in real estate marketing in previous posts, and the dramatic use of luxury real estate marketing with drones. Along with these two innovations, elite luxury agents know how to leverage social media, paid-for organic advertising, and search engine optimization to maximize exposure for their listings.

But just over the horizon is the next disrupter: virtual reality. Here is a quick introduction to how virtual reality will be tapped in the future to take luxury home marketing to the next level.

Author: Josh Sprague

Article: Virtual Reality Real Estate Marketing

When it comes to your real estate marketing, there are some key terms that can be problematic, causing more harm than good or, at worst, rendering your interpersonal communications and your marketing ineffective or even deceptive.

In today’s article from real estate consultant and Coldwell Banker Realtor Judy Szablak, we’ll explore what terms are a “no go” in your next real estate marketing campaign.

Author: Judy Szablak

Article: Key Terms to Avoid in Your Real Estate Marketing

Scott talks about his personal journey. How he was a complete newbie when he started with Mark, with no experience in real estate or business. Working a full-time job and wanting to spend more time with his family, he was searching for ways to create a passive income when he ran across one of Mark’s podcasts and was hooked.

He went home and told his wife Erin, Honey; this is what we are going to do. Now seven months into the program, he feels that they are on the right track.

Author: Mark Podolsky

Article: You Don’t Need Real Estate Experience to Flip Land

Ever since I started blogging about real estate marketing, I’ve gotten into the habit of obsessively studying all property billboards, emails, and online ads that come my way. So while the normal reaction to a real estate ad is a yawn – when I spot one, I get all chatty and excited about pressing issues such as the abuse of the word ‘luxury’ in property descriptions.

Now, the one thing I feel most strongly about is how tragically often real estate companies commit a manifest email marketing sin.

Author: Lead Squared

Article: Why Do Real Estate Companies Still Make This Mistake in Their Emails?

As a coach with the top-rated FortuneBuilders Mastery program, I often tell my students that 90% of their business is MARKETING. In fact, I go as far as to say to them that if they’re not marketing, THEY’RE NOT IN BUSINESS.

I firmly believe this to be true. So many new real estate investors worry so much about their website, getting the perfect business card, and making sure they understand everything there is to know about investing in real estate….. before they even begin any marketing campaign.

Author: Michael Borger

Article: Basics of Real Estate Marketing – Part 1

When you hand someone your business card, you’re giving them a small, but critical introduction to who you are. Much like resumes and cover letters, a business card can easily get lost in the piles of other cards, your prospects and clients are receiving on a daily basis.

So you want to make yours stand out. I know what you might be thinking. “Business cards never get my attention. Just boring rectangles with text and a few colors? Little impact, if any.” Well, when you have a look at these innovative cards, you might just change your tune!

Author: Mike Bell

Article: 29 Creative Business Cards To Stimulate Your Inner Marketing Genius

Before we jump in, let’s establish a few premises: This article is about your primary residence (the place where you sleep). This is not an article about real estate investing. As with all articles on Afford Anything, these high-level concepts can be applied anywhere. But specifics about laws, taxes, inflation, etc., are geared at a United States audience.

Author: Paula Pant

Article: Renting is Throwing Money Away … Right?

Real Estate marketing is on top of the list in the business of selling the property. Many agents tend to not pay enough attention to the materials they are creating and printing to market their homes and buildings. magazine printing, direct mail, postcard and brochure printing

What is your marketing plan? How often are you getting your brand out there? How regularly should you be sending your message, either by brochure printing, postcard or magazine printing to potential buyers?

Author: Ira Blacker

Article: Real Estate Marketing Ideas: Are You Getting Your Message Out?

One person who has tracked the considerable rise of this market is Kent Wertime, co-CEO of Ogilvy & Mather Asia-Pacific and co-author of “DigiMarketing.” Kent was the keynote speaker at yesterday’s Property Report Congress Singapore, and he shared a few of his insights with us.

It’s safe to say that the future of ASEAN real estate markets will be highly dependent on the growing population and affluence of the middle class and young consumers in primary and secondary cities as developers and investors tap into underserved segments of the market….

Author: Property Report

Article: 9 Things You Didn’t Know About Real Estate Marketing

The hassle with Facebook ads on a large scale is the reproduction of campaigns over time and across different areas. The Real Geeks Facebook marketing tool organizes the entire process. Users build custom saved audiences and marketing parameters.

You can build ads for single properties, single locations, or multiple locations. These campaigns are saved in the system and can be reproduced quickly and accurately.

Author: Sam DeBord

Article: Real Geeks Releases Facebook Marketing Tool

The best real estate agents and teams are no longer transactional. In the old days, the top real estate agents were the only one-off from their next deal – they ate what they killed if you will.

Today the biggest and best real estate teams are publishers, publicists, and producers, creating carefully crafted brands that work for them 24/7 – even while they sleep.

Author: Stephen Garner

Article: Automate Your Real Estate Marketing

There are no excuses not to be seeking out potentially hot leads every waking moment of your investing career. As an investor, your single most important activity is to keep your pipeline full. In doing so, your head must always try to target motivated sellers.

When all is said and done, the best time of the year to target motivated sellers coincides with your particular strategy; only you can honestly know when lead generation benefits your business the most.

Author: Than Merrill

Article: Why Fall Is The Best Time To Target Motivated Sellers

We’re not going to lie. Getting started as a real estate blogger can seem a bit overwhelming at times. You’ve already got a lot on your plate juggling clients, properties, and leads, and now you’re adding “part-time content creator” to the job description.

When executed with thought and precision, however, real estate blogging can be a great way to build your brand recognition, expand your audience base, and establish your presence as a thought-leader in your market.

Author: The News Funnel

Article: 7 NO-BRAINER BLOGGING TIPS FOR NEW REAL ESTATE BLOGGERS … AND REAL LIFE EXAMPLES, TOO!

I think as the part-time real estate investor starts to wind down 2016, it’s human nature to look back with excitement and recognize some significant accomplishments you had as an individual investor and a business owner. But will those catapult you into 2017?

The obvious things to asses are how many houses you bought, how many you sold, and how many rental properties you now hold. And hopefully, those numbers exceeded your goals and built your portfolio above expectations you set for the year.

Author: Think Realty

Article: 5 Things Investors Often Overlook

Developing a high impact marketing program can be a great tool to get your message out in front of the people you want to reach and to deliver the leads that you need to keep your real estate business growing! At the end of the day, every agent wants consistent, predictable income, and this is how you can achieve just that!

Author: Travis Robertson

Article: Designing a High-Impact Real Estate Marketing Plan

Earlier this month, Techstars announced the latest round of companies set to enter the Boston-based accelerator program.

Two months prior, however, one of its more successful graduates made an announcement of its own – a $15 million Series B round of funding. Placester, a Real Estate marketing platform designed to make connections between real estate professionals and consumers looking to buy or sell homes, went through the program in 2011.

Author: Venture Fizz

Article: Making Real Estate Marketing Easy. Boston Startup Shows Exciting Growth

I am often reminded of the importance (if you have never done it before) of googling yourself. Sit down, open up Google, and search your name on google and look at what you see or worse, what you don’t understand.

So let me ask you a question. When you google yourself, how do you rank? When you Google yourself, what else came up during your search? Anything? Nothing?

Author: Wade Webb

Article: Hey Agents Have You Ever Googled Yourself?

Final Words

I will like to thank you for reading these almost 3k words on this page and visiting some of my online friends’ content. My recommendation is to read each piece of content, and if there is something that piques your interest, then implement those actions.

Just remember to be able to dominate a local real estate market that you keep educating yourself, so I’m that person to pass that educational content on to you.

Please take a moment to comment and share with your family and friends on social with the button located at the top of this page.

Start with it this tweet…

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When it comes to direct mail, people are still pumping money into it. In the world of real estate, many people concentrate more on real estate postcards. If done right, you could see tremendous amounts of leads by being active in your market.

But Wait…

If it were that easy, then everyone would be having success in mailing out postcards to absentees, foreclosures, probates, and distressed properties. You see, I’ve been doing this long enough to tell you that the pain is felt by me, and the reason why I’m here to rescue you from the money-sucking industry which is direct mail.

Here are a few pains I will solve today...

• How to think like a marketer, “not a real estate person.”
• How to get your postcards out the trash
• How to get the homeowner attention and force action
• How to get at least a 50% response rate “at least.”
• and all the real estate marketing material you will ever need

[Tweet “How to get at least a 50% response rate in all your direct mail”]

In this guide, not only will you become as smart as a seasoned marketer, but you will also be given step by step instructions on how to implement these tasks. Plus, in the end, you will get some real estate postcards software and companies that will make this process even more comfortable.

Before jumping into the entire process, I will like to make a challenge for you. If you can find anywhere online about this form of marketing for real estate postcards, then I will love to shake your hand. From tons of research online, I’ve not come across anything like this at all.

What I’ve found is people showing you how to create your real estate postcard templates, and how to design them for a fashion look. Even read tons of content about people telling how often you should mail your cards. But I fail to understand anything that gave you step by step instructions on how to convert a higher response rate until now.

Educate, Don’t Sell

One of the main reasons I’ve been able to stick around online for over 15 years now is that I don’t sell. Now you are maybe asking what does this have to do with real estate postcard marketing. The truth is that when you start to think about getting the attention of your potential audience, then you will begin to think creatively.

There are tons of real estate marketing ideas you can come up with to increase the response rate. But the #1 way that no one in the industry of real estate nor any other industry is the educational model. What I’ve learned over the years is to give, give and give some more if you’re not given enough.

What does this mean? Meaning you should be willing to teach people what you know about an industry such as real estate. To take it a step further if you know how a family that is behind on their mortgage can get caught up without refinancing their home…would you educate them on that?

Maybe you have information on staging a property for a quicker sale will you be willing to share those tips with homeowners? Right now, you may be a little confused about how this all ties into postcard marketing.

You see, the overall goal of marketing is to get the attention of your targeted audience. Look, I’m not trying to sell or pitch a service to anyone on the first or second contact. Why? Very simple, if you think about it, people are always being sold to every second of the day.

You’re driving in your car and all of a sudden there is a new commercial on buying a new car, no money down with XXXX amount of money back. What about when you’re watching TV? Have you ever thought about why they show commercials? Oh Yea…to sell to YOU

But, you may still be saying how in the world can I run a successful real estate business no matter if I’m a…

• realtor
• broker
• investor
• bird dog
• appraiser
• etc…

Introduce Valuable Content

I’ve been able to get thousands of people to read my website content, and signup for my free 52-week real estate marketing newsletter course by not selling to them. Don’t believe me take a look at my writing on real estate marketing by Googling me on BiggerPockets, where you will see the tons of comments I get on the content I write. Not only that, those readers of that content inbox me when they need more help with their real estate marketing.

The Secret: I’m Educating People…Not Selling Services

Now I can go on and on how you need to stop selling versus educating people, but for now, I want to give you the formula to getting more people to respond to your direct mail. Not only respond but force those people to take action. I go into even more details of this in my free real estate marketing newsletter course. 

Postcards Formula 101

What I’m about to reveal may not seem traditional when it comes to postcard marketing. No matter if these are postcards for realtors, investors, brokers, that system is still the same. Before getting into the formula, I first need you to understand something, and from there, all of this I talk about will make sense.

Do you ever wonder why your local food markets such as Brookshire’s, Kroger, Wal-Mart all give away those FREE recipes brochures? Well, they know once you look at all the awesome recipes in the pamphlet, you will be back to do what…yea spend money.

You see, this is just a smart way of giving you something of value in the short term so they can gain something of even greater cost down the road, which is your money.

I call this…Give, Educate and Receive

Now you see the mind frame I’m trying to put you in now, its time to get down to the formula for your real estate postcard marketing.

Step #1

The educational website is the key to your real estate postcard marketing more than anything you will do. That is having a well put together educational real estate website. Remember, I said an educational real estate website that includes tons of valuable local content.

This content needs to be about your local market from pricing your property to choosing the right real estate company to list your property. No matter if you’re an investor and seeking that business from that homeowner, you still need to have as much information as possible. Why? The simple fact, if your website becomes the center point place to go, then you will get all of the referral type traffic to your site.

If you don’t have a website, then you need to start by getting a domain and hosting account for dirt cheap. I’ve even created a step by step guide that will show you how to get your website up and running in only 10mins.

Step #2

Here is the final thing when it comes to the website is the content that needs to be on the site. Remember, we are trying to increase our response rate and force them to take action. The content is so important to be able to serve the people and give them what they’re looking for to serve their needs.

For Example:

If you have a homeowner that passes over to your site from Google by searching for something such as Dallas TX Foreclosure Companies.  Then this is a person who is going through foreclosure and on the edge of losing their property, so at the end of the day, they’re looking for a foreclosure company to help with this process of getting them the options available.

You, I’ve already Googled that keyword phrase Dallas foreclosure companies and found that there is absolutely no content that is helpful. Even the first link goes to the county clerk, which is not helpful at all.

Now, what if you wrote the “The Best Dallas, TX Foreclosure Companies and Resources.”

If something like this came up in the search engines, then it would get tons of CTR “Click-Through Rates” Even if you’re not trying to help them get out of foreclosure, it’s best to provide that content for those who need it.

If you’re thinking outside the box, the goal is to be the central location in your city for all real estate content. No matter the subject, I will have that content on my website for those who need it. Why? If that content helps them solve a problem, then that’s perfect for them, if not then guess who they’re going to call for help.

Guess Who? YOU

Step #3

The next to the last process, you need to set up before we get into the formula of real estate postcards marketing if adding an autoresponder. When people come over to your website, you always want to collect names and email addresses.

Just make sure you have a video, guide, newsletter, or resources where you can give away exchange for their contact information. Believe me, when I tell you is that it’s best to obtain leads information if you want great life success in real estate.

Yes, it may not seem like something you need to do, but if done right, you should be able to automate more parts of your business. This something I will talk more about later in my “AutoResponders the Smart Way” blog post; I’m working on which should be available later this month.

Finally, if you need two autoresponders, I suggest you go with Aweber or Getresponse.

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Final Step to Succes

Once you finish this method below, you will be able to read the complete real estate marketing postcard guide and also will include some incredible resources to help you dominate your local market from A to Z. My recommendation is to take advantage of it because you will have the upper hand in your local market.

To be able to get your real estate postcards response rate up, then you need to think outside the box. The ultimate key is to educate and not try selling to your potential leads.

When you put your cards together, you will need to think about introducing your amazing content on your website. Instead of coming out with the old way of marketing with titles like…

• We Buy Houses Fast
• Sell Your House to Me
• Get Out of Foreclosure
• and so on…

When I talk to most investors, they all use real estate postcards that include the titles above. Now there is nothing wrong with those titles, but when people see them that are not ready to sell, then guess where your postcard goes. Yelp in the Trash.

Why?

People are not ready at that moment to sell their property to you just that simple. Heck, some of them will get so mad and report you to the local authorities. Yes, I have heard about homeowners filing harassment charges against them.  Crazy huh

If you’re thinking about mailing people every month, and so on, then you go ahead and take that risk. The risk could be just spending too much money on postcard marketing. The other risk could be having to deal with some crazy people who don’t want your business.

What Do I Suggest?

To be able to get that response rate that will make your competitor’s eyeballs pop out, then you need to stand out in the crowd from day one. Remember, your not the only one sending out real estate postcards. Right

What I suggest to get people to respond and take action is to go about given the property owners something of epic-wow value from day one where they just can not resist. Something the second they see it, they will think more about calling or email you to Thank You versus them throwing your postcard in the trash.

Just to give you an example of something of value you can present to your targeted audience is something I wrote for the people I’m trying to target. Since I write exclusively about real estate marketing from A to Z, then I decided to put a simple guide together for all real estate agents.

Coming from a guy who’s been doing real estate for over 15 years now and working with countless agents and brokers, then I realize there is a “PAIN.”

That pain is what most of all of them struggling on how to get real estate listings. What I did is sat down and wrote the complete guide to finding real estate listings the smart way. What I do is that I find the email addresses of agents and brokers and then send them a warm, welcoming email.

Which reads like this…

Hi Agent

My name is Antonio Coleman, and I just ran across you guys contact information and wanted to reach out and say Hi. You see, I write 100,000’s words each year on real estate marketing, so I wanted to get your feedback on something. 

I wrote an epic-wow piece of content titled. “Too Lazy? Simple Guide on How to Get Unlimited Real Estate Listings From Scratch” 

If you have a moment, can you take a look at, and let me know what you think, and if you have a great marketing idea that’s not listed, I will love to know about it. If it’s something of value, then I will love to add it to the blog, and also credit you guys and the source.

Hope to hear from you soon

Real Estate Marketing Headquarters                                                                                                      

Antonio Coleman

The Finale Results

Even though I’m not sending out a postcard to the potential lead, I’m still able to email them something of value. Since you’re targeting property owners that only have a physical address, which is their so-called email address. For this reason, you must have very creative marketing tactics that will allow you to convert to the action taking by the potential lead.

What you see is that I didn’t try to sell them on anything at all except by providing them the content to solve their pain. From here, once they read the content, then there are a few things I’m looking to achieve. And let me name them all.

• Leave a Comment
• Share on Social Media
• Link to It on Their Website “Building Backlinks for Rankings in Google.”
• Word of Mouth Spreading
• Opt-in for my Free 52 Week “Real Estate Marketing Newsletter”  “My #1 Goal.”

No matter if one or all the above actions take place, I’ve achieved my goal and now have someone as followers of me and my content. Very Powerful Marketing Strategy

Your approach should be the same if you want to increase your response rate by at least 50%. Yes, it could be more, and heck it might even be less depending on the epic-wow content you’re presenting to them. Below I’m going to give you examples of titles of content that will increase the response rate of whoever you’re targeting.

List #1: Regular Homeowners

• 8 Tips on How to Cut Your Monthly Mortage in Half in Dallas TX
• Master The Art Of Saving Money on Utilities in Dallas TX
• How to Grow the Best Flower Bed in Your Neighborhood of Dallas TX

List #2: Vacate/Distressed Properties

• Here is How to Add Value to Your Property in Shreveport, LA
• Donít Waste Time! 8 Facts on Improving Your Property Value in Shreveport, LA
• Think Your Property is Worthless? 8 Ways You Can Make Money in 72hrs – Right Here in Dallas TX

List #3: Behind on Mortgage/Potential Foreclosures

• 8 Incredible Ways to Bring YourMortgagee Current Here in Bossier City, LA
• 20 Lessons About Foreclosure in Bossier City, LA You Need To Learn Before You Hit 40
• How to Get Out of Foreclosure in Bossier City, LA With Money in Your Pocket

What you have here is the blueprint of getting people’s attention without selling to them. Educational content works like a charm if you produce the content, and suggest that content to them. But Wait, you might be thinking I’m in the business of doing business, so how in the world can I move properties if I’m playing the helpful guy.

Look, the key to marketing when it comes to all my friends who are successfully marketing around this world and me. We all have something of value that we give away, which is like the “HOOK” to reel you into our place.

We want to provide that property owner the solution to the PAIN. Once they hit our website, which is the reason why I continue to stress that your site is your foundation to educate the potential lead. If that thing is not done right, which I talk about all the time on BiggerPockets, and thanks to Brandon for giving me that opportunity to do so. If not done right then all the marketing you will be a waste of time…Period

So, our goal is to hook them by bringing them over to the website, which will allow you to further market to them. Now they’re on your website where you are talking about the useful content you’re writing. Plus, you have more content on their introducing yourself or company to the potential lead. Not only that, their ability to find tons of more content on your website that is helpful epic-wow content that is not twisting their arms to sell their property.

The most important message that is going over your head is something I talk about all the time with my real estate clients. You are given away valuable information, and to be honest, if you have more knowledge to give away, then don’t hold back because the more you give, the more you will “RECIEVE” believe me, I know.

These people will love you for providing that content they need to solve a problem and pain. If, for some reason, after reading your content or whatever you give away, and it’s something they just can’t’ do for some reason or another. Guess who they’re going to call in the time of need…YELP…YOOOOUUU

I call this. Give, Educate, and Recieve tons of responses that will be incredible for your brand. Your success with it is all based upon your effort and determination to succeed. Turn those real estate postcards into something of value versus people looking at it sideways, wondering why someone is harassing them about their property.

You want them to save that postcard from looking at it later by laying it on their bed or pinning it to the refrigerator. If they take action such as this, then you have just increase your response rate overnight by being the educator versus the car salesman.

Below I want to go into more details on how to find the cheapest postcards and the strategies of bulk mailing them out. There are countless places where you can go online to get your postcards, but I’m willing to break them down so not only can you increase your response rate but also save tons of money in the process.

Complete Real Estate Marketing Postcards Process From A to Z

Above I just explained thoroughly how to go about using real estate postcard marketing the smart way. In this section, I’m going to go through the process of getting the most out of the least amount of money.

The method I teach when it comes to doing postcard marketing is entirely out of the box and completely different compared to what other people have taught you. But, with those creative marketing traits on top of making the right choices on the places to get your postcards will set you light years ahead of the local competition.

The goal is to have that every door direct mail postcards are marketing in place in a combination of smart marketing to increase the response rate. No matter if you’re doing commercial real estate postcards marketing or just the average investor postcard marketing, you should be able to take what’s below and find the right fit for you.

Direct Mail Real Estate Postcards

When you are thinking about the type of postcards to create, there are a few things you must consider. Depending upon the market you’re in is what determines the kind of postcards you need. Here are a few routes you can go to…

• • Welcome to the Neighborhood Postcards

• • Introducing Yourself Postcards

• • Free Resources Postcards

• • Home Improvements Postcards

• • Just Listed Postcards For Real Estate

• • Just Sold Postcards Real Estate

• and much more.

The key is to cater to your postcards around the awesome content you have on your website. The content on your website, if done right and the creative method of educating versus selling on top of a good looking postcard will increase response rates.

Mailing Cheap Postcards in Bulk

When you are thinking about how to mail postcards in bulk, you must understand the process. Meaning if you plan on getting your brand out there to the masses, then you must think about bulk mailing. This is the same concept we used to use back in the day for email marketing.

What we did was that we collected thousands of emails, and just sent them out in bulk for faster and quick response rates. Not so much in direct mail marketing is that you should think about bulk mailing, but in a way that’s affordable and effective.

Why Bulk Mail Postcards?

Simply you want to target as many property owners and renters as possible with one swing of the bat. There are many companies out there that will do all this for you at a reasonable price. Below I have a list of places in the resource section of those locations you can start with.

To get back to the reason of why you want to bulk mail your postcards, it is complete with dominating a local area at one drop of a dime. You see, our goal is to increase the response rate, and one of the effective ways I do that is through hitting my targeted market all at once through bulk mailing.

When you’re thinking about where to print those postcards, just keep in mind that cheap is not always better.

The old saying..If you buy cheap…you buy twice

You need to think about only the area you want to target and the potential prospect you want to acquire. The price will come into factor, but no matter what you do, keep it reasonable and try not to blow your budget.

How to Avoid the Mailing List Nightmare on Elm Street

If you ever want to have what I call a waking nightmare, then think about buying your mailing list from unlikely places. The nightmare is real if you just go out and purchase your list from websites that are questionable.

The cost to print postcards today can vary from service to service, so, for this reason, it’s not wise to jeopardize your budget on a dead mailing list. There is nothing worse sending out a piece of mail to 2k people, and 5o% of them come back to you. WHY?

The truth is that the internet is a scary place, something, and yes, people do get taking advantage of no matter age, race, or gender. I’ve seen people buy what we call computerize automation lists. This is the list people just completely makeup and sell at a cheap, and I mean low price.

Will it be tempting to send out your 500 4 by six postcards to and list of 500 property owners that only cost you $25? Yes, It Would

The thing is that people sell these types of the list over and over again that result in returned mail and even worse complaints. For this reason, if you want to get the best marketing list for your postcards, then I will suggest looking at the resources I have below.

From personally using this serves below, I’ve found out that they hit the nail right on the head. These are quadlet websites and services that will minimize your search for a quality list to buy. If you want to target every property or business locally in your market, then now you have the right tools for success.

Real Estate Postcards Infographic

Below is an infographic I’ve put together to break down the entire process in simple terms.

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If you’d like to embed this infographic into your website, please feel free to copy the embed code below:

<p style=”text-align: center;”><img class=”aligncenter size-full wp-image-1739″ src=”http://www.colemanmg.com/30k/wp-content/uploads/2016/12/Real-Estate-Postcards-Complete-Guide-to-Increase-Your-Response-Rate-by-50-Infographic.jpg” alt=”” width=”1000″ height=”2298″ /></p>

List of Resources

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USPS® Every Door Direct Mail

ABOUT EVERY DOOR DIRECT MAIL® EDDM® is the easiest and most affordable way to deliver your offers into every local mailbox. Send mail to entire postal carrier routes, or even entire Zip Codes. No mailing lists required.

Staples Direct Mail

DirectMail.com is an industry leader providing Intelligent Marketing Solutions to the nation’s leading brands, fundraisers, and midmarket enterprises. We give organizations Insight & Analytics that turn their raw numbers into useful information to support strategic decision-making and bottom-line growth.

Direct mail

EveryDoorDirectMail.com is a division of Taradel LLC. The company was founded in 2004 by CEO, Jim Fitzgerald. Located in Glen Allen, VA, and servicing all 50 states, the company is one of the nation’s fastest-growing providers of print advertising solutions. Taradel LLC owns and operates EveryDoorDirectMail.com under permission from the USPS. Since launch, advertisers have mailed more than 25 million postcards and flyers via EveryDoorDirectMail.com — making the company the leading provider of turnkey EDDM solutions in the USA.

It’s easy! Get people excited about your business with powerful marketing that delivers results

Every Door Direct Mail

Spread the Word

I wrote this over 4500k plus words on postcard marketing for everyone in the industry of real estate who are looking for the right answers. Hopefully, this guide will help you increase your response rate over time, and with the help from you, I’m asking if you could spread the word.

There are share buttons all over the page if you don’t mind passing it on to your friends and followers. Plus also there is a comment section below for those who are willing to add to the topic in any way, shape, or form. All comments are welcome for those who have more knowledge of postcard marketing if it’s something I didn’t cover.

Don’t forget about my free 52-week real estate marketing newsletter that walks you through all parts of donating your real estate market.

Finally, thanks for reading, and I wish to hear about all your success stories.

Antonio Coleman, “Signing Off.”

[Tweet “Real Estate Postcards? Complete Guide to Increase Your Response Rate by 50%”]

To dominate your local real estate market you must perform creative marketing strategies.

The goal is to educate yourself on how your leads browsers and search the internet to answer their questions. Here at REMH I strive in given you the hidden tools of marketing to surpass your competition.

Overall below are the tools, resources, guides and software I use to place my business in front of 30k leads per month.

What Is Real Estate Marketing?

In simple terms, it’s about placing your name or brand in front of those who need your help. You as a real estate person no matter the industry you’re in from agent, broker, investor or even wholesaler you will need some form of REM.

• You will learn the following at REMH….
• Local Real Estate SEO
• Blogging for Local Rankings
• Creative Video Marketing Strategies
• Creating an Educational Real Estate Website
• Email Marketing “On Auto Polit”
• Networking to Gain on the Back End
• Building a Brand “Not Just Your Name”
• Saturating The Local Search Engine
• and too much list…

CMG Real Estate Marketing Headquarters Guides

The first guide I wrote on this list is the advance guide to creating an educational real estate website. Can’t stress enough the importance of laying the groundwork for your business. I’m not going to get too much into this topic, but I will say if you are doing business in the real estate industry without a website then you’re in trouble.

This guide was created just for those who want total control over their website and able to be live online in less than 10min.

Click here to get a website setup in the next 10min

Next guide that will get you jump started ahead of the local competition when it comes from online and offline marketing is my real estate marketing ideas advanced guide.  The soul reason for this guide is to walk you through the beginner’s stages of online marketing.

Just these strategies alone will allow you to build an online presence like no other. 99% of the real estate people in your industry have no clue about this form of marketing…but you do

Click here to be found by thousand of leads online

Getting good quality listings as an agent or broker can be tough at times. The industry is so competitive that if feels like everyone is fighting for the same properties. For the agents who don’t have the unlimited listing coming what do you do to get the leads flowing?

What I’ve created is a guide that covers all points of getting unlimited listings by creative marketing. No spending tons of dollars on ads when you can just follow these points and have an unlimited listing at your fingertips.

Click here for unlimited listing blueprints

Tools and Resource

The #1 hosting company in the world – If you want to get the best domain, and hosting for your website then turn to the one and only BlueHost. For just $3.49 a month you can have the fastest and secure hosting online.

Capturing leads the easy way – Aweber is and will continue to be my reading lead capturing software. To be able to automate your business you need a way to collect information and Aweber allows you to do that.

Get unlimited real estate themes – When you create your website there is no need of learning code on building a theme. People have done that for you thousands of times over by just uploading a theme to your WordPress. So simple to do by making a few clicks, bingo you have a real estate website.

Here is my two to choose from… Mojo Marketplace or WP Themes

Free Chapter of 30k Leads in 30 Days

Go ahead and get a free chapter of my newly released 30k leads in 30 days ebook. This book is filled with all of my knowledge of dominating your local real estate market one marketing strategies at a time. Just the first chapter alone will give you tons of knowledge over your local real estate competitors.

Get your free chapter by going here

Real Estate Marketing Podcast

Coming Soon…

Free REM Newsletter Course

Get instant access here in 2min

Content is the #1 one way to dominate your local real estate market if you’re able to create epic-wow content. Besides creating content which I will talk about later in another up and coming blog post, first I want to give you guys an easy way of getting your content listed in Google in less than 2min.

This simple strategy will work on any website in the world. All you have to do is produce the content, and implement the techniques I’m about to share.

Importance of Content

Before I show you how to get your website on Google in less than 2mins I first want to talk about the importance of content, and how that content will explode your online presence. Once you understand the relevance of content as a real estate person, then you will see the power of words. Not only words but words that will be discovered in Google just with a few clicks of the mouse.

The power of getting your content you write on your website on Google is really important. Why?

Once your content hit the internet search engines then people will find, read, share and take action on what you wrote about.

For Example: 

If you’re a real estate agent looking to explode your real estate marketing to even higher levels to get even more listings then think about this.

Let us say you’re from my local market as a real estate agent, and you want to target a certain community to gain the listing. What you will do is write the content, get it optimised and posted onto your website. That title of the content can be something like….

3 Steps to Selling Your Southern Hills Property in Shreveport, LA

Once you hit “Publish” your content is on your website but it can’t be searched yet through Google search engine. Meaning the second you publish the at the content it will not get indexed in the search engines until maybe a week, two or even sometimes a full month after you post it.

This means the content you worked so hard to produce can’t even be found in the search engine until weeks down the road. No way my friend this is not acceptable at all if you’re trying to dominate your local real estate market. I need my content online, and not only online but online in a matter of mins, not weeks.

Get Your Content on Google

Back in the day, the only way to get your website content into Google is by manually submitting each and every one of your pages as you create them. Today you don’t have to do that, but the issue is that it can take too long for the GoogleBots to come by to index your page.

No more..allow me to introduce you to Fetch as Google. This cool piece of software Google developed now allow any page to get the index into Google in a matter of minutes.

Below is the complete video from A to Z on how to use it to get your content on Google in mins. But for those who love to read content I’ve posted a step by step guide.

In the screenshot below you will see a screenshot of one of my greats real estate marketing ideas for the realtor industry. What I did is that I created an epic-wow piece of content about how to get unlimited, real estate listing. 

[Tweet “How to Get Your Real Estate Website Index on Google in 2mins”]

What you see is the title of that blog posts where I copied and pasted it into the search engines. Once I clicked the search button, to my surprise my website wasn’t listed at the top.

Yes, I did see places where I shared the content on other social media accounts but did not see my website link which is a bomber.

So at the end of the day how do we go about getting that content index so it can start driving traffic from the search engine?

Here are the steps I took to get my content on Google in 2mins.

Step #1

Login to Google and search for “Google Webmaster” If your site is not already setup on Google Webmaster then follow this guide by Google.

Step #2

Click on Fetch as Google

Step #3

Enter your website/path extension such as www.yourwebsite.com/enterthisextension….from here press “FETCH AND RENDER”

Finally, all you have to do is click “Submit to Google” and the waiting process will begin.

[Tweet “Here are the steps I took to get my content on Google in 2mins.”]

2min Results

If you watched the video above then you will see after 2mins that piece of epic wow content I was written, and posted to my “Fetch as Google” account is now in the search results.

That is the power of producing content people are edged to read, but now given them a chance to find it as soon as it’s live on your website. How Powerfull is That?

You see my goal is to give all my members of the Real Estate Marketing Headquarters AKA “REMH” community to tools and resources that will allow you to dominate. I’m pretty sure if you asked any other local real estate person about content marketing or even better how to get their content index most will look at you sideways.

You, on the other hand, have a simple creative strategy that will get your content out to the local market before they even know what hit them.

The goal now is to keep producing awesome content that will flood your search results. If you’re able to produce 100 pieces of content and use this simple to use software to get the content index then you will control the entire online market.

Just know that whoever control the local online presence is the one who get the leads. But it all starts by having a website to create content, and putting it out for thousands to find locally online.

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